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| Demand Generation: A Doubleheader Event |
| Can your demand-gen program keep up with your increasingly savvy audiences? Demand gen is a critical, ever-evolving discipline. In these two sessions, learn how to build a solid foundation for your program and use integrated—digital and direct—demand generation to close deals. Join us. » |
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The Marketer's Instrument [B2B Forum Keynote]
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MarketingProfs B2B Forum
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| Don't miss Vinh Giang's keynote at B2B Forum online. He'll be sharing the value of learning to use your "instrument"—your ability to communicate and connect—in a masterful way. It's just one of 45 sessions that will inspire you as a marketer and help you to create and harness Moments That Matter. |
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| Afoot in the Neighborhood |
| MarketingProfs community goings-on |
| Only two weeks away! MarketingProfs B2B Forum Online 2021. Attendees will get access to two full days of inspirational keynotes and dozens of tactical sessions on the topics that mean the most to B2B marketers today. Check it out and sign up. |
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| Whether you're planning content, advertising, webinars, or all the other ways to generate leads for your sales team, it pays to plan ahead. Budgets are tight, so you gotta be efficient and do the job right the first time. Download our best-practices guide for busy marketers to learn how to focus your email copy and design to maximize engagement, create a good landing page for a digital ad, make your content syndication irresistible, follow up with webinar leads, and more! |
| We've just launched a suite of B2B consulting and content services—called MarketingProfs DNA (Defensible Net Advantage)—that are aligned with core marketing disciplines: positioning and messaging, customer experience, and demand generation. They're especially designed for marketers who have strategic work to do but don't have the time or team to ensure success. See how we can help. |
| Our new Master Class is designed to help you understand your customers better than you ever have. Customer Journey Maps for Marketers launched this month with Certified Customer Experience Professional (CCXP) Jeannie Walters at the helm. PRO members can access all 10 bite-sized lessons on-demand. |
| News You Can Use |
| Updates from around the industry |
| 8Greens Partners With 3PL Provider OceanX to Scale DTC, Amazon, and B2B Fulfillment Yahoo Finance |
| Globality, Aquanima Team on AI-Based B2B Procurement PYMNTS |
| Grovara Raises $5.5 Million Seed Round to Transform Global Commerce With First B2B Global Marketplace for US Healthy Brands Yahoo Finance |
| Freshworks Appoints Former SuccessFactors and ServiceMax Executive as Chief Marketing Officer PR Newswire |
| Moneris Collaborates With BMO for B2B Payments in Canada PYMNTS |
| Strategy Analytics Named as Most Influential Analyst Firm by Telco Technology Buyers in CCgroup Survey Business Wire |
| Orion and BNY Mellon’s Pershing Expand Relationship, Deepen Tech Integrations Business Wire |
| MRM Named for 5th Straight Year as a Leader in 2021 Gartner Magic Quadrant for Global Marketing Agencies Yahoo Finance |
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