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In This Issue
+ How-To: Which Genres of Branded Video Work Best?
+ Infographic: Grow Revenue With Big Data: Align Sales & Marketing
+ PRO Seminar: Customer Advocacy Programs: Tap Into Hidden Budgets
+ Survey Says: Early Adopter Millennials Leading in Mobile Device Adoption
+ My View: Producing Visual Content & Overcoming Creative Block: Q&A
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Advertisement  Your webinar can feature fantastic technology and clever, endearing headlines and images, but it will all mean nothing if you don’t moderate it well. Read "5 Steps to Moderating a Webinar" to learn how to deliver a great webinar regardless of budget.
How-To Which Genres of Branded Video Work Best?
By Allan Johnson
What's the best way to establish connections with video viewers? Storytelling. But a great story does not guarantee success. Your video's genre plays a large role in determining whether you'll meet your campaign goals. Read More
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PRO PRO Seminar: How to Use a Customer Advocacy Program to Tap Into Your Customers' Hidden Budgets
This seminar will use case studies to show you creative and effective ways to involve customers in marketing and selling for you. Creating customer advocates is relatively inexpensive and effective, and it can produce new business quickly. Read More
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Advertisement  Are people talking about you? Learn how to make your brand the most talked about in its category at WOMM-U, May 20-22 in Chicago. Learn how to develop the best content, create a winning plan, prove your ROI and increase engagement with your fans as well as grow your sales! Register for WOMM-U!
Survey Says
Early Adopter Millennials Leading in Mobile Device Adoption
By Lenna Garibian
Half of surveyed Millennials—those now age 18-34—are surpassing their generational peers in adopting new technologies, and they are willing to pay almost anything to have the latest and greatest; they also spend far more time using mobile devices than their peers do. Read More
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Quick Take
Grow Revenue With Big Data: Get Sales and Marketing on the Same Page [Infographic]
By Verónica Maria Jarski
To meet revenue goals, Sales and Marketing should work together. Unfortunately, they often don't. Why is that? Check out this infographic to learn about reasons for the clash and some ways Marketing can help Sales. Read More
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My View Producing Visual Content and Overcoming Creative Block: Q&A With Nick Westergaard
By Verónica Maria Jarski
The 2013 B2B Forum will introduce you to a host of marketing adventurers in October; in the meantime, we'll be posting Q&As with some of those intrepid marketers. Up next is Nick Westergaard of Brand Driven Digital. Read More
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Mar 26
 FREE Seminar—Trigger Happy: The Next Level of Campaign Automation
Mar 28
 PRO Seminar—Use a Customer Advocacy Program to Tap Into Your Customers' Hidden Budget
Apr 11
 PRO Seminar—The Expanding Facebook Universe
Apr 11
 MarketingProfs University—Cracking the Facebook Code Use coupon code DECODED to save $200
Apr 12
 Virtual Conference—Social Media Marketing Sign up for free!
Apr 16
 FREE Seminar—Speaking Up without Freaking Out: Presenter Monologue to Audience Dialogue
Jun 13
 MarketingProfs University—Marketing Writing Bootcamp Get early bird pricing with code PUMPED
Oct 9-11
 B2B Forum 2013—Boston, MA Save up to $800 through April 30
 
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