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Together with programmatic advertising experts
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Keep It Simple, Sparky
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MarketingProfs B2B Forum Online
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Why do your customers make the choices they do? And can you harness that behavior to improve your marketing success? Kenda Macdonald, author of Hack the Buyer Brain, wants your marketing to gel with your buyers' mental biases. Join Kenda on April 6 at B2B Forum Online to discover how to tweak your marketing for increased conversion, engagement, and customer loyalty. |
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Profs Picks |
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We know you value learning. You wouldn't subscribe to our newsletter if you didn't! Well, spread the good word, because StackAdapt is offering a free course in advanced programmatic advertising. If you're an advertising pro, it will help you level-up your skills regardless of what platform you use. And if you're merely interested in the ins and outs of programmatic, the course is open to you, too! StackAdapt Academy covers advanced targeting, data science, and programmatic technology. Best of all, your completion of the program comes with a globally recognized, shiny new certification that you can add to your LinkedIn profile. So give your brain a gift and check out StackAdapt Academy to start delivering better client and campaign experiences across digital media. |
Afoot in the Neighborhood |
MarketingProfs community goings-on |
Ever catch yourself wondering how many companies actively train their B2B marketers? Wonder no more. At MarketingProfs, we've taken it upon ourselves to bring you the first official State of B2B Marketing Training report. Its results might surprise you. |
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A series of three MarketingProfs e-books and guides can help with three of today's key marketing responsibilities: (1) Positioning (2) Customer Experience (CX) and (3) Demand Generation. Check out all three for tips and advice to improve Marketing's performance and contribution to your business's bottom line. |
News You Can Use |
Updates from around the industry |
Flike Raises $1.6M to Build GitHub for Spreadsheets Forbes |
Bombora's Educational Content Marketing Efforts Honored With Killer Content Award MarTech Series |
Enterprise Cloud Platform Files.com Acquires ExaVault, Becoming Largest Provider of File Automation and Integration Yahoo Finance |
B2B Payment Specialist PayTrace acquired by North American Bancard Fintech Futures |
Virto Commerce Launches Virto Marketplace Digital Journal |
B2B Marketplace Ralali Closes First Series D Tranche PYMNTS |
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