Wednesday, March 24, 2021
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| MarketingProfs event |
| Demand Generation: A Doubleheader Event |
| Can your demand-gen program keep up with your increasingly savvy audiences? Demand gen is a critical, ever-evolving discipline. In these two sessions, learn how to build a solid foundation for your program and use integrated—digital and direct—demand generation to close deals. Join us. » |
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Rejuvenate Your Marketing This April 7-8
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MarketingProfs B2B Forum
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| Could you and your marketing use a little pick-me-up? Join us for B2B Forum for two days of inspiration and insights guaranteed to give you the creative boost you're looking for. |
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| Afoot in the Neighborhood |
| MarketingProfs community goings-on |
| Only two weeks away! MarketingProfs B2B Forum Online 2021. Attendees will get access to two full days of inspirational keynotes and dozens of tactical sessions on the topics that mean the most to B2B marketers today. Check it out and sign up. |
| Could your friends or colleagues benefit from the informative how-to marketing articles, webinars, research, infographics, and other marketing resources you take advantage of at MarketingProfs? Help out your colleagues: Let them know that they can sign up to this newsletter for great advice, tips, and tactics. Use your personal referral link at the bottom of this newsletter (see the big blue box). And check out what's in it for you! |
| Whether you're planning content, advertising, webinars, or all the other ways to generate leads for your sales team, it pays to plan ahead. Budgets are tight, so you gotta be efficient and do the job right the first time. Download our best-practices guide for busy marketers to learn how to focus your email copy and design to maximize engagement, create a good landing page for a digital ad, make your content syndication irresistible, follow up with webinar leads, and more! |
| We've just launched a suite of B2B consulting and content services—called MarketingProfs DNA (Defensible Net Advantage)—that are aligned with core marketing disciplines: positioning and messaging, customer experience, and demand generation. They're especially designed for marketers who have strategic work to do but don't have the time or team to ensure success. See how we can help. |
| Our new Master Class is designed to help you understand your customers better than you ever have. Customer Journey Maps for Marketers launched this month with Certified Customer Experience Professional (CCXP) Jeannie Walters at the helm. PRO members can access all 10 bite-sized lessons on-demand. |
| News You Can Use |
| Updates from around the industry |
| After Its Near-Death Experience, AR Pioneer Blippar Is Back With $5M in Funding and a B2B Model TechCrunch |
| Language I/O Raises $5 Million; Female Co-Founders Position for Expansion With Venture Capital Funding and Innovative Software Solution The Street |
| ECHO Partners With Sapiens to Offer Complete Digital Payment Solution for Insurance Carriers Business Wire |
| Groundbreaking 'Un-Webinar' Series Brings Sports Talk Vibe to Debate B2B E-Commerce's Hottest Topics The Street |
| Fulcrum Equity Partners Closes Oversubscribed Growth Fund IV at $275M Business Wire |
| LOGIX’s Business Voice Cloud Now Integrates With Microsoft Teams for Improved Collaboration and Productivity Business Wire |
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