MarketingProfs Today: Outsourcing Pros, Cons | Monetizing Content | Most Popular Social Networks

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In this issue

1.	How-To: Four Pros and Cons of Outsourcing Your Marketing
2.	Quick Take: A Future-Proof Way to Monetize Content in an Ad-Averse, Mobile-First World
3.	PRO On-Demand Seminar: Secrets to Successful Data-Driven Marketing
4.	Survey Says: The Most Popular Social Networks of Millennials, Gen X, and Boomers
5.	Infographic: Technical SEO 101: Get Your Websites Ranked on Google

Don't miss the best B2B marketing conference on the planet: MarketingProfs B2B Marketing Forum, October 3-6, 2017. Register by March 31 to get the "Rebel" price and save $600 (PRO members save more).

How-To

Four Pros and Cons of Outsourcing Your Marketing

By Roy Rasmussen

You don't have time to do marketing yourself, but you know you need to if your business is going to succeed. Hiring an outside firm can be an option, but it can also be a risk. You need to clearly weigh the potential pros and cons. Read More

FOR PRO Members

On-Demand Seminar: Secrets to Successful Data-Driven Marketing

As a B2B marketer, you'll learn how to maximize business value from data about customers and prospects. We'll look at new data sources, ways to keep data clean and fresh, and the top 5 data applications in B2B. We'll also review three case studies of companies that successfully applied data to fuel sustainable business growth. Read More

Ready to break your routine and start making marketing videos? Our free Video Marketing virtual conference will include 3 sessions designed to give you actionable insights that you can implement NOW.

Survey Says

By Ayaz Nanji

Although Facebook is the most popular social network across generations, it's not as dominant with younger consumers as with older consumers, according to recent research from Sprout Social. Read More

Quick Take

A Future-Proof Way to Monetize Content in an Ad-Averse, Mobile-First World

By Claudia Pennington

Content publishers have mountains to climb in trying to reach and monetize their audiences in this mobile-first, ad-averse world. How can you reach readers, viewers, and listeners—and keep them coming back? Read More

AT-A-GLANCE

Technical SEO 101: Get Your Websites Ranked on Google [Infographic]

By Laura Forer

SEO success may start with great content, but it doesn't end there. Technical SEO is also vitally important. This infographic guides you through technical prerequisites for setting the SEO foundation of your website. Read More

event calendar

Mar 28	FREE Seminar—How to Create a High-Performance Marketing Plan
Mar 30	PRO Seminar—Building and Unleashing Your Personal Brand in the Digital Age
Apr 6	PRO Seminar—How to Adapt: Creating a Content Strategy for Mobile
Apr 14	Virtual Conference—Video Marketing \| 3 online sessions *FREE!*
Jun 1	Online Course—Marketing Writing Bootcamp \| The fastest way to rockin' writing
Oct 3-6	B2B Marketing Forum—Save $600 when you register by March 31!

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