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In This Issue
+ How-To: Quick-and-Dirty Social Media Analysis That Won't Cost You a Dime
+ Infographic: How to Get More Facebook Shares
+ PRO NEW Seminar: How to Circumvent 5 Common Pricing Roadblocks
+ Survey Says: Blogs Beat Social Networks in Driving Purchases
+ My View: Mobile Creates Buzz for Live Events & Keeps Them Humming
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How-To A Quick-and-Dirty Social Media Analysis That Won't Cost You a Dime
By Garrett Moon
Social media is full of numbers, but often we don't use them in any actionable way... because social metrics tend to be complicated. But here are some easy calculations that will point you in the right direction. Read More
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PRO NEW Seminar: Five Common Pricing Roadblocks (and How to Get Around Them)
Pricing no longer occurs in a vacuum, and it now requires ongoing modification to keep you competitive. This seminar will examine five major pricing challenges today's marketers face and how you can overcome them like a champ. Read More
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Advertisement  Don't underestimate the importance of phone calls. Voice-based marketing automation can create a closed-loop where every phone lead is captured, scored, nurtured and tracked. Learn how in Tracking Phone Leads: The Missing Piece of Marketing Automation, a free whitepaper from ifbyphone. Download now.
Survey Says
Digital Influence: Blogs Beat Social Networks for Driving Purchases
By Lenna Garibian
Blogs are more influential than social networks in shaping consumers’ opinions and buying decisions, according to Technorati’s 2013 Digital Influence Report. But brands seem to be investing less on blogging and more on social networks. Read More
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Quick Take
How to Get More Facebook Shares [Infographic]
By Verónica Maria Jarski
Facebook marketing expert Mari Smith offers 14 tips to boost your content's visibility and viral sharing on Facebook—all in this infographic by ShortStack. Read More
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My View Mobile Marketing Creates Buzz for Live Events and Keeps Them Humming
By Lindsay Woodworth
Live-event attendees favor their mobile phones over their laptops. So why not use mobile marketing to keep them engaged at the event? Here are three examples of companies that did just that. Read More
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