MarketingProfs Today: Secret to ABM Success | Email Tips | Tech Use by Older Americans

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In this issue

1.	How-To: The Secret to Account-Based Marketing Success
2.	PRO Today's Live Seminar: 9 Insanely Effective Email Tactics You Can Use Today
3.	Survey Says: The Technology Habits of Americans Age 50 and Older
4.	Infographic: Create Your Business's First Mobile App in Eight Steps

Use the power of AI to create smarter, more personalized marketing campaigns that exceed business goals and deliver incredible results. Discover how.

How-To

The Secret to Account-Based Marketing Success

By Judy Wilks

ABM does take time and effort, but the results can be extremely rewarding. These five steps (and one bonus tip) will walk you through how to set up your ABM program for success. Read More

FOR PRO Members

Today's Live Seminar: 9 Insanely Effective Email Tactics You Can Use Today

In this Teach Me How seminar, learn nine tactics that will get your prospects to open, read, and respond to your email! You'll see examples from various B2B verticals and leave armed with the secrets to creating insanely effective emails that generate the results (and revenue) you seek. Read More

Use the power of AI to create smarter, more personalized campaigns that deliver incredible results. Discover how.

Survey Says

The Technology Habits of Americans Age 50 and Older

By Ayaz Nanji

Most Americans age 50 and older are texting to keep in touch, using both a computer and smartphone, and connecting via social media, according to recent research from AARP. Read More

AT-A-GLANCE

Create Your Business's First Mobile App in Eight Steps [Infographic]

By Laura Forer

When you're creating a mobile app, it's helpful to know whether your idea is useful to consumers, what to ask development partners, how to get set up in the app store, and more. Today's infographic will guide you through those questions to app success. Read More

event calendar

Mar 15	Teach Me How—9 Insanely Effective Email Tactics You Can Use Today
Mar 20	FREE Seminar—Get More in the Door: How to Increase Event Attendance
Mar 27	FREE Seminar—7 Secrets to Avoid a Boring Webinar
May 11	Virtual Conference—Email Marketing
Nov 13-16	B2B Marketing Forum—Register by March 16 to save up to $600!

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Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Research Writer: Ayaz Nanji
Contributor: Christian Neri

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