Today's dose of marketing know-how.
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Together with digital asset management company
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Today's dose of marketing know-how | Thursday, March 13, 2025
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👋 Hello, Marketer!
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One of my favorite parts of spring is watching more and more people emerge from the long winter months. Bike paths and sidewalks get busier. Doggos and kids flood the parks. Everyone has an air of rediscovering the world that's both refreshing and inspiring to see. It's even better to join in!
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—Bri Krantz | MarketingProfs Marketing Manager
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In This Issue
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ARTICLE
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How to Ensure Digital Transformation Success: Take a Data-First Approach
Digital transformation isn't just about technology—it's about using data to drive smarter decisions and business growth. Learn how to build a data-driven strategy.
Read more ➔
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COMMUNITY | POLL RESULTS
The results of our recent Community Poll are in! Check out what your peers said:
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SPONSORED ARTICLE
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Turning Viewers Into Buyers: How to Use CTV to Drive Conversions
CTV advertising isn't just for awareness—it's also a performance channel, even for B2B. Discover targeting, retargeting, and measurement tactics that drive conversions.
Read more ➔
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SPONSORED
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The Essential Guide to Brand Management
Take control of your brand's success. Learn how a powerful brand management strategy can elevate your brand.
Download the e-book today ➔
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INFOGRAPHIC
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How Radio Stations Make Money
Although most radio stations get the bulk of their revenue from on-air advertisements, that's typically not their only income stream.
See the infographic ➔
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SPONSORED WEBINAR
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How to Optimize Your Marketing Spend and Measure Impact: A Case Study
How useful would it be to be able to optimize your marketing and ad spend as well as accurately measure its impact? See how Indeed used Snowflake Data Clean Rooms to do exactly that—and to maximize transparency while preserving user privacy.
Save your spot ➔
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PODCAST FROM THE ARCHIVES
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Bringing Your B2B Brand Into the Digital Age
Kelly Hungerford of oral care brand Sunstar Global opens up about how she brought the company's European marketing organization into the digital era.
Read more and listen in ➔
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FOR MARKETINGPROFS PRO MEMBERS
Sales Not Meeting Quota?
When Sales is meeting quota, they're walking on clouds. But when they're not meeting quota, they come to Marketing for help. Discover the steps you can take to best support Sales in Sales Enablement: Aligning Marketing and Sales, a four-part mini workshop hosted by Pam Didner. Available now to PRO members!
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PROFS PICK—SPONSORED
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Overwhelmed by Disorganized Digital Assets?
In today's fast-paced marketing environment, managing a growing volume of digital assets can be daunting. Canto offers a solution that simplifies your content and creative lifecycle. Acting as a central repository, Canto integrates content organization, collaboration, and distribution. It allows you to share and analyze digital assets with control and visibility, optimizing your content strategy. Collaboration is seamless, ensuring only approved materials represent your brand, making high-quality content creation more efficient. Moreover, with its industry-leading AI, Canto helps you instantly retrieve relevant assets from within a searchable, customized content library tailored to your needs. Explore Canto via this informative product tour.
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Upcoming Events
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MAR
13
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60-minute webinar | sponsored by Snowflake
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MAR
14
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90-minute event | 2 live sessions with video marketing experts
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MAR
19
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60-minute webinar | sponsored by Goldcast
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MAR
19
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Session 6 of Content Marketer's Crash Course
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MAR
27
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45-minute webinar | sponsored by Wrike
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APR
29
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Free virtual conference | 14 marketing veterans will coach you through their winning B2B strategies
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We ❤️ Your Feedback
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