MarketingProfs Today: Do Local Right | Get Known: Personal Branding | Inc. 500 Social Media Use

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In this issue

1.	How-To: How to Do Local Digital Marketing Right: 4 Adjustments Global & National Brands Need to Make
2.	Podcast: The Secret to Becoming Known: On Personal Branding, With Best-Selling Author Mark Schaefer
3.	PRO How-To Guide: Build Your Content Marketing Dream Team
4.	Survey Says: How Inc. 500 Companies Use Social Media: Top Platforms, Benefits, and Challenges
5.	Infographic: Agile Selling for the Real World

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How-To

How to Do Local Digital Marketing Right: Four Adjustments Global and National Brands Need to Make

By Jason Tabeling

The mobile and digital revolutions have changed the way national and global brands can reach consumers where they are, and when and how they want to be reached. Here's how to do local right. Read More

Podcast

The Secret to Becoming Known: Best-Selling Author Mark Schaefer on Marketing Smarts [Podcast]

By Kerry O'Shea Gorgone

Marketing strategist, educator, and best-selling author Mark W. Schaefer shares insights from his latest book, Known: The Handbook for Building and Unleashing Your Personal Brand in the Digital Age. Read More

FOR PRO Members

How-To Guide: Build Your Content Marketing Dream Team

In this 22-page guide, you'll learn how to identify the key hires to get your team started, what traits and skills to look for in your key hires, how to manage freelancers and a remote team of employees, and much more! Read More

What are you waiting for? By starting a free PRO membership trial, you've got nothing to lose! Go ahead, make the best decision of your career and give PRO a try today.

Survey Says

How Inc. 500 Companies Use Social Media: Top Platforms, Benefits, and Challenges

By Ayaz Nanji

Some 71% of Inc. 500 companies now have a written social media plan, according to recent research conducted by the Center for Marketing Research, University of Massachusetts, Dartmouth. Read More

AT-A-GLANCE

Agile Selling for the Real World [Infographic]

By Laura Forer

A buyer's journey is rarely a straight line, but agile selling can help your sales and marketing teams get buyers to the finish line faster. It's how you can make sense of a turbulent sales cycle. Read More

event calendar

Feb 28	FREE Seminar—The No BS Guide to Influencer Marketing ROI *with Lee Odden & Ann Handley*
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Mar 16	PRO Seminar—Boost Your Revenue With a Customer Advisory Board
Mar 30	PRO Seminar—Building and Unleashing Your Personal Brand in the Digital Age
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