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In This Issue
+ How-To: The Liquor Store Model for Social Media Marketing Success
+ PRO Favorite E-Book: The 25 E's of E-Book Marketing
+ Survey Says: World Internet Stats: Websites, Email, Social Media, and More
+ Quick Take: A Nine-Step Path to Personal Branding [Infographic]
+ My View: Consider Creating a You-Based Business
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How-To The Liquor Store Model for Social Media Marketing Success
By Becky McCray
I run a small-town liquor store, and my customers can instantly communicate their displeasure with me by going down to the coffee shop and spreading the word all over town. You now face that same pressure online. Read More
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PRO PRO Favorite E-Book: The 25 E's of E-Book Marketing
This 31-page e-book spells out how marketers from all industries can use these content marketing gems (AKA, e-books) to catalyze their business and marketing objectives and maximize engagement, loyalty, and advocacy. Read More
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Advertisement  Learn how to unite sales and marketing with a concerted, data-driven exercise in this free whitepaper from Demandbase. Follow this four-step approach to create a named account list—the list of companies most likely to become your customers. Download now.
Survey Says
World Internet Stats: Websites, Email, Social Media, and More
By Lenna Garibian
In 2012, roughly 2.4 billion people worldwide used the Web, recording some 2.7 billion Facebook likes and 175 million tweets per day, according to a report by Pingdom, which compiled a year of data on the Internet, email, and social media. Read More
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Quick Take
A Nine-Step Path to Personal Branding [Infographic]
By Verónica Maria Jarski
Your personal brand is how you market yourself. In a matter of speaking, you are the product. Need help establishing your personal brand? This infographic can help you through the process in nine basic steps. Read More
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My View Consider Creating a You-Based Business
By Steve Woodruff
Vast numbers of people work in office-based businesses for other people, selling others' products and services. Perhaps some people should consider going to work for themselves. Read More
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Feb 5
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