MarketingProfs: Social Media Marketing Tools | GDPR and Data Privacy | Marketing Measurement | Digital Marketing Campaigns

Your Source for What Matters in Marketing • From the Team at MarketingProfs

Together with the global leader in digital experience management software:

Thursday, February 28, 2019

	How to Plan Your Social Media Marketing: Approvals, Workflow, Collaboration
	GDPR and Data Privacy: Lisa Loftis of SAS on Marketing Smarts [Podcast]
	Marketing Measurement: A NEW Learning Path
	Five Steps to Take Before You Launch a Digital Marketing Campaign
	Is Workplace Competition Good for Marketers? [Infographic]

How to Plan Your Social Media Marketing: Four Tools for Approvals, Workflow, and Collaboration

When you work on a team managing social media—whether a team of 2 or 20—issues and mix-ups are bound to arise: Who decides what gets published? Who is allowed to access a particular social account? How do you quickly get approval from busy managers or clients? These four tools can help.

What You Need to Know About GDPR and Data Privacy: Lisa Loftis of SAS Talks to Marketing Smarts [Podcast]

Lisa Loftis of analytics software company SAS updates marketers on the General Data Privacy Regulation (GDPR) and offers advice on how to keep your data collection activities legal.

For Connected Customer Experience, Connect Your Marketing Technology

sponsored

Customer experience is now mission-critical, so how are organizations addressing it? To find out, Avanade and Sitecore teamed up with Vanson Bourne to survey more than 1,400 professionals. Find out what they learned.

Five Steps to Take Before You Launch a Digital Marketing Campaign

When planning a digital marketing campaign, you have to make sure it will be successful and you'll be using your budget optimally. Take these five important steps before launching your campaign so you don't waste money or time.

Measurement: A NEW Learning Path

It's easier than ever to track and report on marketing results. With the super-practical, easy-to-follow guidance you get in this new learning path, you'll be checking metrics, interpreting data, making adjustments, and presenting your marketing program and campaign analytics results like a whiz. Start learning!

Is Workplace Competition Good for Marketers? [Infographic]

Most marketing and advertising senior managers say a bit of competition in the workplace among employees is good, but that too much can harm productivity, according to recent research. Check out the findings. Check out the findings.

Profs Picks

sponsored

Better and more connected digital customer experiences create meaningful engagements for your business. Meaningful engagements in turn lead to trust. And trust leads to loyalty. You can now create meaningful interactions that connect with customers and connect across channels. The Sitecore Experience Cloud empowers you to deliver relevant, connected digital experiences at every interaction. You can own the customer experience with the end-to-end content, commerce, and personalization platform for marketing. Find out more.

It's easier than ever to quantify the impact of your marketing and to recreate success. So where do you start? With this new training course: A Scientific Approach to Metrics, Measurement, and Marketing ROI! You'll learn how to structure your marketing analysis, use available data sources (like Google Analytics, social media analytics, your CRM system data, and more) to power your analysis, and draw conclusions about what's working. You'll also discover how to test your conclusions so you can confidently choose which marketing efforts to scale up. Time to start learning!

Upcoming Events

MAR

[ Online Forum ] Demand Generation

OCT

16-18

[ Save $600 through March 1 ] MarketingProfs B2B Forum
Gaylord National Resort | Washington DC

So glad you could join us today!

—Vahe Habeshian, Director of Publications

Comments? Contact us.
Advertising/Sponsorship here or telephone 866-557-9625
Read our Terms of Service here.

MarketingProfs LLC
1985 Riviera Dr, Ste 103-17
Mount Pleasant, SC 29464

Did someone who cares about you forward this to you? Subscribe here to get your own copy.