Today's dose of marketing know-how.
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Today's dose of marketing know-how | Thursday, February 27, 2025
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👋 Hello, Marketer!
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Last week, I went snowshoeing for the first time. I've never loved winter, but I'm actively trying to enjoy it more since it occupies so many months where I am. And I have to say, getting out onto a fresh blanket of snow and just being in nature, clomping along with good company, was an amazing experience!
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—Bri Krantz | MarketingProfs Marketing Manager
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In This Issue
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ARTICLE
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Embracing Mobile SEO: How to Optimize Your Site for Mobile-First Indexing
Mobile-first indexing prioritizes mobile-optimized sites in search rankings. Discover essential SEO best-practices to ensure your site stays competitive.
Read more ➔
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COMMUNITY | POLL RESULTS
The results of our recent Community Poll are in! Check out what your peers said:
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MARKETINGPROFS EVENT
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Convince Your Boss: You Belong at MPB2B
B2B Forum is the best conference for B2B marketers to get ideas and tactics that boost profits. But maybe your boss needs some convincing? Check out our Convince Your Boss guide, complete with a letter outlining the benefits of attending.
Convince my boss ➔
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INFOGRAPHIC
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The Top 50 Podcasts in the United States
"The Joe Rogan Experience" was the most popular podcast among weekly listeners in the United States in the fourth quarter of 2024, according to recent research.
See the infographic ➔
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SPONSORED WEBINAR
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CTV in the B2B Funnel: How to Drive Demand With Streaming Ads
Are your digital ads getting in front of your target audience? B2B decision-makers are streaming TV and video. Start seeing real results from connected TV (CTV) advertising with these highly effective campaign tactics. Join us for this webinar.
Save your spot ➔
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PODCAST FROM THE ARCHIVES
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A Marketer's Guide to SEO
Most SEO conversations are about on-page SEO, which is important. But there is so much more that marketers should be paying attention to. This episode from 2022 takes a deep dive into everything from mobile-first indexing to outbound SEO to accessibility.
Read more and listen in ➔
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FOR MARKETINGPROFS PRO MEMBERS
Get Cited by Google's AI
Google's AI Summaries may keep people from visiting your website. But if you become Google's source for information, you can increase traffic! Discover how with Andy Crestodina's SEO and the Future of Content Discovery, available now with PRO membership.
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Upcoming Events
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FEB
27
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45-minute webinar | sponsored by StackAdapt
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MAR
5
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Session 4 of Content Marketer's Crash Course | presented by Lisa Peyton
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MAR
6
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60-minute webinar | sponsored by ZeroBounce
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