Today's dose of marketing know-how.
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Today's dose of marketing know-how | Wednesday, February 26, 2025
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👋 Hello, Marketer!
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Tomorrow is the second new moon of 2025. And that's cool on its own, but here's an extra fun fact: In the days before and after a new moon, look for Earthshine—the Earth's dim reflection illuminating the moon's entire outline. It's sometimes referred to as "the old moon in the new moon's arms." Aww.
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—Bri Krantz | MarketingProfs Marketing Manager
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In This Issue
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ARTICLE
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The Hidden Cost of Internal Competition: How Collaborative Culture Drives Growth
Internal competition can often hinder business growth. Learn how fostering a collaborative culture improves efficiency, innovation, and team alignment.
Read more ➔
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COMMUNITY | QUOTE
"You can have everything in life you want, if you will just help other people get what they want."
—Zig Ziglar, speaker and salesperson
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MARKETINGPROFS EVENT
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Save 30% on B2B Forum!
Join your B2B peers this Nov. 17-19 in Boston for B2B Forum—the most actionable B2B marketing conference on the planet! Right now, B2B Forum tickets are up to 30% off the door price. Why wait to pay more? Get your Main Conference or All-Access Pass today!
Give me my ticket ➔
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RESEARCH
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The State of 'Revenge Quitting' in 2025
More than a quarter of full-time employees expect there will be "revenge-quitting"—resignations because of workplace frustrations—at their companies this year, according to recent research.
Check out the study findings ➔
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SPONSORED WEBINAR
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CTV in the B2B Funnel: How to Drive Demand With Streaming Ads
Are your digital ads getting in front of your target audience? B2B decision-makers are streaming TV and video. Start seeing real results from connected TV (CTV) advertising with these highly effective campaign tactics. Join us for this webinar.
Save your spot ➔
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VIDEO FROM THE ARCHIVES
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Empowering Sales Success: The Role of Marketing in Sales Enablement
Sales and marketing agency founder Owen Richards shares his unconventional views on sales enablement and the crucial role of Marketing in it, along with a fresh perspective on the interplay between Sales and Marketing.
Tune in ➔
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FOR MARKETINGPROFS PRO MEMBERS
How's Your Site's Content Experience?
Website visitors make a snap judgment about your brand based on their experience with your content. So make your content experience great! Discover how in B2B Content as Customer Experience, a four-part workshop hosted by certified customer experience professional Jeannie Walters. Free for PRO members.
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Upcoming Events
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FEB
26
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Session 3 of Content Marketer's Crash Course | presented by Amanda Natividad
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FEB
27
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45-minute webinar | sponsored by StackAdapt
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MAR
6
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60-minute webinar | sponsored by ZeroBounce
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