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MarketingProfs
Feb 26, 2018 Vol. 17, No. 39
In this issue
1. How-To: Five Essential Multichannel Marketing Tactics for 2018
2. Survey Says: What Goes Viral: Learnings From 100,000 Popular Content Pieces
3.  PRO  On-Demand Seminar: Secrets to Successful Data-Driven Marketing
4. #SocialSkim: Facebook 3D Posts Are Coming; LinkedIn Salary Insights: 10 Stories
5. Infographic: Five Reasons People Are Wired for Visual Marketing [Infographic]
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How-To
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Five Essential Multichannel Marketing Tactics for 2018
By Ajit Singh
You can't be in more than one place at a time—but your brand can, and it should. Your customers are on multiple channels at the same time, and marketers need to keep up with them to be successful. Read More
FOR  PRO  Members
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On-Demand Seminar: Secrets to Successful Data-Driven Marketing
As a B2B marketer, you'll learn how to maximize business value from data about customers and prospects. We'll look at new data sources, ways to keep data clean and fresh, and the top 5 data applications in B2B. We'll also review three case studies of companies that successfully applied data to fuel sustainable business growth. Read More
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Survey Says
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What Goes Viral: Learnings From 100,000 Popular Content Pieces
By Ayaz Nanji
Which types of Web content get shared most on social media? Do format, length, and domain authority correlate to more shares? Read More
Quick Take
#SocialSkim: Facebook 3D Posts Are Coming; LinkedIn Salary Insights: 10 Stories This Week
By Christian Neri
Facebook's new 3D posts usher in a brave new AR/VR world; LinkedIn's new Salary Insights; Facebook opens Community Help to businesses; Snapchat ads GIFs, plans tab feature; new Facebook engagement metrics to focus on; much more. Read More
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AT-A-GLANCE
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Five Reasons People Are Wired for Visual Marketing [Infographic]
By Laura Forer
Humans naturally gravitate toward graphics rather than text. Marketers need to understand that behavior, so take a look at the various ways people are wired to consume visual content. Read More

event calendar

Feb 27
FREE Seminar—Optimize Your Ad Targeting With Call Analytics
Mar 6
FREE Seminar—CMOs on the Future of Marketing
Mar 9
Virtual Conference—Marketing Writing | Tools. Mindset. Craft. It's all here.
Mar 15
Teach Me How—9 Insanely Effective Email Tactics You Can Use Today PRO
Nov 13-16
B2B Marketing Forum—Register by March 16 to save up to $600!

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Director of Publications: Vahe Habeshian
Research Writer: Ayaz Nanji
Contributor: Christian Neri

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