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MarketingProfs
Feb 24, 2017 Vol. 16, No. 38
In this issue
1. How-To: Medical Marketing in a Digital World: Content, Social Media & Mobile
2.  PRO  MarketingProfsU Quick Study Course: Demand & Lead Generation
3. Survey Says: The Job Benefits Employees Value Most
4. Infographic: 139 Stats and Facts About Instagram
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How-To
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Medical Marketing in a Digital World: Content, Social Media, and Mobile
By Karolyn Raphael
For healthcare professionals, the days of hanging a shingle and waiting for patients is long over. So what are the best strategies for healthcare organizations, doctors, and physician practices in today's digital world? Read More
FOR  PRO  Members
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MarketingProfsU Quick Study Course: Demand/Lead Generation
Get insights on everything from how to refine your funnel and charm your leads to aligning with Sales and prepping your website to be a lead-capturing machine. You'll learn to get the most out of your CRM and marketing automation platforms, use content for lead gen, and improve your lead nurturing and lead scoring. Read More
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Advertisement  Whether you need to improve your email engagement rates, make sure your messaging is relevant, or balance inbound and outbound, the Marketer's Brunch & Learn will satisfy your hunger for knowledge.
 
Survey Says
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The Job Benefits Employees Value Most
By Ayaz Nanji
For employees, the most important job benefit is health, dental, and vision insurance, according to recent research from Fractl. Read More
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AT-A-GLANCE
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139 Stats and Facts About Instagram [Infographic]
By Laura Forer
Half of Instagrammers follow at least one business, according to this infographic that highlights 139 facts and stats about the image-sharing platform. See how Instagram is being used and how your company can get in on the action. Read More

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