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In This Issue
+ How-To: Blogs and Social Media for Lead Nurturing (for All Demographics)
+ Video: Mobile Can Enable Sales
+ PRO Take 10: How to Create a Company Blog That Rocks
+ Survey Says: Social Network Demographics: Twitter, Pinterest, Facebook
+ Quick Take: Five Advantages of Agile Marketing
+ My View: Two Questions That Stump Businesses About Content Marketing
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Advertisement  Trying to reach IT buyers? Join us for a free webinar with Forrester analyst Kim Celestre and real IT pro Philip Moya talking on social IT purchasing trends (and how your marketing can benefit from them). Get your tech-marketing questions answered by the experts. Register NOW to reserve your spot!
How-To Lead Nurturing and Marketing Automation: 15 Key Questions Answered (Questions 11, 12)
By Sid Smith
This article in our series answers two questions: Are blogging and social media viable lead nurture tools? And do all demographics respond well to lead nurturing? Read More
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Video You CAN Enable Sales via Mobile
By Chris Boyles
Sales teams are starting to use tablets to create engaging mobile experiences that deliver business results, driving new revenue, differentiating the buying experience, and solving big productivity problems. Read More
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PRO Take 10: How to Create a Company Blog That Rocks
In just 10 minutes, you'll learn why your company needs a blog, which platforms are recommended, and what types of content to include. This Take 10 will help you get the pieces in place for launching your own company blog. Read More
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Survey Says
Social Network Demographics: Twitter, Pinterest, Instagram, Facebook
By Lenna Garibian
Young adults are more likely than older adults to use major social media sites, and women, African-Americans, and Latinos are most likely to use Twitter, Instagram, and Pinterest, according to new data from Pew Research. Read More
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Quick Take
Five Advantages of Agile Marketing
By Lior Levin
Agile marketing prioritizes the needs of the customer and focuses on rapid response to customers and current trends. Here are five reasons you should consider adopting the strategies of agile marketing. Read More
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My View Two Questions That Stump Businesses About Content Marketing
By Michele Miller
Companies often know how to handle technical and design elements of their projects but not content. Find out what two questions about content baffle businesses (and why they shouldn't). Read More
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