MarketingProfs Today: Avoid Infographic Flops | FB Messenger Evolves | Influencers vs. Ad Blocking

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In this issue

1.	How-To: Four Ways to Stop Your Infographic From Being a Total Flop
2.	#SocialSkim: FB Messenger's Brand-Friendly Features, Plus 12 More Stories This Week
3.	PRO Toolkit: Email Campaign Planner
4.	My View: Influencer Marketing May Be the Antidote to Ad Blocking
5.	Survey Says: The Most Effective Ad Types for Influencing Voters

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How-To

Four Ways to Stop Your Infographic From Being a Total Flop

By Rebecca Joyner

Next time your team is drafting a new piece of visual content, ask the following four questions before you pour hours and dollars into the project. Read More

FOR PRO Members

Toolkit: Email Campaign Planner

This tool provides you with step-by-step instructions for creating email campaigns that deliver the results you need. You'll be able to define your campaign goals, set a budget, segment your list, create compelling calls to action, and evaluate your results. Read More

Join us on March 11 for our first ever virtual Marketer's Brunch and Learn. Fuel your mind with multiple sessions from some of today's leading marketing technology thought leaders. RSVP today.

Survey Says

The Most Effective Ad Types for Influencing Voters

By Ayaz Nanji

Most Americans say they have very little or no interest in political advertisements, according to a recent report from KSM Media and ORC International. Read More

Quick Take

#SocialSkim: FB Messenger's Brand-Friendly Features, Plus 12 More Stories in This Week's Roundup

By Christian Neri

Facebook launches Messenger multiple accounts feature... and SMS testing for Android; Instagram introduces video views; Twitter incorporates a GIF library; and Shopify finds a way to embed product listings into any social conversation you please. Read More

My View

Influencer Marketing May Be the Antidote to Ad Blocking

By Eric Dahan

Audiences can block and skip ads, but they can't block content from people they follow on social media. So, is influencer marketing the solution to the ad-blocking problem? Read More

event calendar

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Feb 25	PRO Seminar—How to Host a Marketing Growth Hackathon
Mar 3	PRO Seminar—How to Choose the Right Content Marketing System
Mar 10	MarketingProfs University—Marketing Project Management Essentials
Mar 11	Virtual Conference—Marketer's Brunch and Learn \| 8 online sessions *FREE!*

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