MarketingProfs Today

Thursday, February 15, 2024

📋 Table of Contents

1. Five Powerful Benefits of Chatbots in B2B Marketing

2. Frustrated With Marketing Automation? How Feature Bloat Is Undermining Efficiency sponsored article

3. Do You Market to B2B Audiences? advertise with MarketingProfs

4. Why Your Company Needs a Chatbot (and How to Get One)

5. Still Collecting Names? Generate Pipeline Instead. sponsored webinar

6. The 25 Most Valuable Brands in the World

7. The Right Content at the Right Time MarketingProfs Working Webinar for PRO Members

Scroll down for more useful resources.

Five Powerful Benefits of Chatbots in B2B Marketing
article
Five Powerful Benefits of Chatbots in B2B Marketing
When businesses use chatbots, they improve engagement, lead generation, and customer experience. But what, exactly, can chatbots do for marketers? Here are the top 5 benefits. »
Frustrated With Marketing Automation? How Feature Bloat Is Undermining Efficiency
sponsored article
Frustrated With Marketing Automation? How Feature Bloat Is Undermining Efficiency
In the race to build bigger and better solutions, martech vendors have ended up with so much "extra stuff" in their products that doing even basic work has become difficult. The result for marketers: frustration and wasted time. What can be done? »
Do You Market to B2B Audiences?
from lead gen to branding
Do You Market to B2B Audiences?
Advertise with MarketingProfs! You have a range of advertising and sponsorship vehicles to choose from.

See how you can reach your B2B audience. »

Why Your Company Needs a Chatbot (and How to Get One)
podcast from the archives
Why Your Company Needs a Chatbot (and How to Get One)
Bot Academy and Mixergy founder Andrew Warner chats with Kerry O'Shea Gorgone of MarketingProfs about how chatbots can enhance your marketing efforts. Read more and listen in. »
Still Collecting Names? Generate Pipeline Instead.
sponsored webinar
Still Collecting Names? Generate Pipeline Instead.
Using webinars, virtual events, and content hubs to gather leads is no longer enough. Success depends on engaging prospects, identifying their interests and intent, and empowering Sales to convert them into customers. Learn how: Register now. »
The 25 Most Valuable Brands in the World
infographic
The 25 Most Valuable Brands in the World
Tech giants Apple, Microsoft, Google, and Amazon are the world's most valuable brands in 2024, according to Brand Finance's annual ranking. Check out the infographic. »
The Right Content at the Right Time
MarketingProfs Working Webinar for PRO Members
If you give interested prospects the content they need, when they need it, they'll trust your expertise and prequalify themselves. Jeannie Walters guides you through building your self-service content in her PRO Working Webinar titled B2B Content as CX.
Get started on these four sessions now
Afoot in the Neighborhood
MarketingProfs community goings-on
A brand-new AI weekly series is underway! AI for Digital Marketers is here to help you move beyond content creation and learn how AI can assist you in building and optimizing your digital marketing. And it's FREE for PRO members! Register now to up your game with AI.
Advance your career, network with peers, create amazing memories, and meet new friends at the MarketingProfs B2B Forum—the conference filled with presentations, workshops, and inspiration. November may seem far away, but now is when you can grab your ticket... while it's still $600 off.
It's true: 25% of B2B marketers report that their training is ineffective in meeting business goals. And another 20% say they don't get any training at all—free or otherwise! Those training gaps are your team's opportunity to get ahead of the competition. Discover more in the free 2023 State of B2B Marketing Training Report.
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