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In This Issue
+ How-To: The Perfect Pinterest Formula for Growing Your Following
+ Quick Take: 8 Tips to Help Woman Marketers Better Market Themselves
+ PRO TODAY: The Metrics That Matter—Making Sense of the Noise
+ Survey Says: How the Big 4 Social Platforms Differ: Members vs. Visitors
+ My View: Forget Romance: 2015 Valentine's Day Shopping Trends
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Advertisement  The Employee, A New Content Marketing Distribution Channel. Learn how to increase social engagement, lead generation and social selling through this new channel. Download new eBook
How-To The Perfect Pinterest Formula for Growing Your Following
By Andy Eliason
Just a bit of know-how and practice can generate the kind of pins that engage other Pinterest users and drive traffic to your website. Millions of pins go up every day, but you can still make yours stand out. Read More
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PRO TODAY: The Metrics That Matter—Making Sense of the Noise
You'll learn how to identify the most important data and separate it from extraneous data. You'll walk away with the tools to use relevant data, bring a sense of structure to the numbers, and gain the clarity and confidence to direct future marketing campaigns. Read More
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Survey Says
How the Big 4 Social Platforms Differ: Members vs. Visitors
By Ayaz Nanji
Facebook has the most global members of any social network, but YouTube has the most monthly visitors, according to a recent report from Global Web Index. Read More
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Quick Take
Eight Tips to Help Woman Marketers Better Market Themselves
Clearly, women are attracted to marketing—and, very often, they're good at it. So why are there so few women at senior marketing levels? These tips from top woman marketers can help all of us market ourselves better. Read More
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My View Forget Romance: 2015 Valentine's Day Shopping Trends Toward Family and Friends
By Stacy DeBroff
Roses and expensive dinners are becoming a thing of Valentine's Day past, according to a recent survey. So, what are consumers focusing on instead? Read More
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