MarketingProfs Today: Digital Marketing Skills for 2017 | Valentine's Day Stats

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In this issue

1.	How-To: The Five Most Important Digital Marketing Skills for 2017
2.	PRO MarketingProfsU Quick Study Course: Customer Relationships
3.	Infographic: Valentine's Day 2017 Stats You'll Love
4.	Survey Says: The 20 Most 'Simple' Brands

Learn how to blend digital skills like information architecture, data analysis, and experience design with branding and messaging. Earn your master's degree in Information Design and Strategy completely online from Northwestern University. Click here to learn more.

How-To

The Five Most Important Digital Marketing Skills for 2017

By Gianna Scorsone

As marketing technologies, channels, and platforms evolve, so must the skill sets of digital marketing professionals. Do you and your team have the most important digital marketing skills needed for success in 2017? Read More

FOR PRO Members

MarketingProfsU Quick Study Course: Customer Relationships

The 11 classes in this course help you improve relationships with past, present, and future customers. Get insights on everything from how to craft unique selling propositions to using social media to strengthen customer engagement. You'll learn how to cultivate brand advocates, fix broken customer relationships, and increase loyalty. Read More

Online Master of Science in Information Design and Strategy from Northwestern University—learn how to blend digital skills with branding and messaging, translate data into compelling visual forms and narratives, and understand how research and analytics can drive communication strategies and tactics.

Survey Says

The 20 Most 'Simple' Brands

By Ayaz Nanji

Consumers in the United States say Google and Netflix are the most "simple" brands, according to recent research from Siegel+Gale. Read More

AT-A-GLANCE

Valentine's Day 2017 Stats You'll Love [Infographic]

By Laura Forer

Love is in the air for the upcoming Valentine's Day, and what's more romantic than some fun marketing statistics about the day of love? Read More

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