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Together with programmatic advertising platform
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Plans This Weekend?
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MarketingProfs B2B Forum
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I hate to tell you, but access to all 45 recordings from B2B Forum On-Demand expires in one week. So if you hoped to catch any of the talks covering AI's role in your marketing... any sessions about improved email marketing... any presentations on demand generation... or any other career-boosting insights shared at B2B Forum, well, now's the time. Block off a few hours this weekend and get watchin'. Everything gets locked in the vault next Friday night, Dec 15. |
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Profs Picks |
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As a digital marketer, do you ever wonder how your digital ads are contributing to the foot traffic at brick and mortar locations? There's a metric for that: foot traffic attribution, a method used to relate campaign impressions or conversions to actual store visits. Learn all about it in StackAdapt's December 13 webinar, designed to educate marketers about how measuring foot traffic can make multichannel campaigns more effective. It includes tips on creating compelling ad creatives, breaking down foot traffic attribution for insights into customer behavior, and using programmatic advertising to enhance measurement across multiple channels. Discover how location-based advertising can help your campaigns! Register for the webinar now. |
Afoot in the Neighborhood |
MarketingProfs community goings-on |
A brand-new AI weekly series approaches! AI for Digital Marketers is here to help you move beyond content creation and learn how AI can assist you in building and optimizing your marketing campaigns. And it's FREE for PRO members! Join speaker Andy Crestodina for the first session on January 10. Register now to up your game with AI.
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It's true: 25% of B2B marketers report that their training is ineffective in meeting business goals. And another 20% say they don't get any training at all—free or otherwise! Those training gaps are your team's opportunity to get ahead of the competition. Discover more in the free 2023 State of B2B Marketing Training Report. |
News You Can Use |
Updates from around the industry |
Big Village Launches Audience Intelligence Services Revolutionizing Audience Strategy, Targeting, and Measurement MarTech Series |
Bloomreach Partners With Spryker to Unlock a New Level of Composable Commerce MarTech Series |
Onez Introduces the White Label Crypto Wallet, an Updated B2B Web3 Product InvestorsObserver |
Snitcher Announces the Launch of the B2B Marketing Blueprint WebWire |
Expandi Group Unveils a New Jabmo ABM platform Destination CRM |
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