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Your Source for What Matters in Marketing • From the Team at MarketingProfs

Together with a global leader in commercial data & analytics:

Tuesday, December 08, 2020

	So You've Got Your Topic, Now Here's How You Create Content That Can Rank
	The State of Enterprise Customer Journey Mapping [Study]
	Top 3 Keys to Unlocking Revenue Operations Value MarketingProfs event
	What Does a Copywriter Do? [Infographic]
	End-of-Year Sale on Marketing Writing Bootcamp MarketingProfs training

So You've Got Your Topic, Now Here's How You Create Content That Can Rank

Have a topic for a post or other content? That's a great start, but to reach your target audience on search engines, you have to know how to rank for that topic—which requires a lot of organization and research. Here are some tips for how to create content that ranks.

Your Data-Match Strategy: When Perfect Is the Enemy of Productive

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Author of 19 bestsellers. Marketing thought leader. Entrepreneur. Visionary. Seth Godin writes and talks about effective marketing and leadership, the spread of ideas, and change. For a chance to submit your questions for Seth to answer live, and access to all 14 talks by industry leaders in this series, sign up now (it's free).

The State of Enterprise Customer Journey Mapping [Study]

Most enterprise companies do not yet have customer journey maps in place, but more than half are building them or plan to build and use them in the future, according to recent research. Check out the findings of this study.

Top 3 Keys to Unlocking Revenue Operations Value

MarketingProfs event

Is your revenue operations team bogged down by manual tasks and other roadblocks that stifle success? Learn how you can refocus your team on strategic, value-add initiatives that drive not just efficiency but also revenue growth. Sign up for this free webinar today.

What Does a Copywriter Do? [Infographic]

What does a copywriter do exactly? The answer is both less confusing and more complex than you might think. This infographic explains what it is, which skills are required, how to break into the industry, and more. Check out the infographic.

End-of-Year Sale on Marketing Writing Bootcamp

MarketingProfs training

Hone your writing skills just in time for the new year. This week only: save 50% on Marketing Writing Bootcamp with code 2021GOALS. Register today.

Profs Picks

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Businesses can no longer rely on traditional methods to acquire and manage data. In today's world, the overwhelming influx of data into businesses is making it tough for even the most experienced data management practitioners to keep up using those older methods. That's why democratizing data management is the future: It's time for self-service data governance. Self-serve ways to ingest and leverage data—to assess data health, enrich data with insights, and keep records updated—can allow businesses to act and transform the mountains of data they have to be most effective. Take control of your data.

Upcoming Events

DEC

[Webinar] Create Optimal Digital Experiences With Data & Content
sponsored by Jahia | 45 minutes

DEC

[Master Class Watch Party] Marketing Strategy: Finding a Sustainable, Differential Advantage | 60 minutes

DEC

[Webinar] Top 3 Keys to Unlock Revenue Operations Value
sponsored by Dun & Bradstreet | 45 minutes

DEC

[Friday Forum] Marketing Planning
sponsored by ZoomInfo | 3 live sessions

DEC

[Webinar] Data Drives Results, but Only If You Manage It
sponsored by ZoomInfo | 60 minutes

So glad you could join us today!

—Vahe Habeshian, Director of Publications

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