MarketingProfs Today: Being Creative on a Deadline | B2C Content Benchmarks | Humor in Marketing

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In this issue

1.	How-To: Seeking Inspiration: Four Steps to Being Creative on a Deadline
2.	Podcast: Humor in Marketing: Marketoonist Tom Fishburne on Marketing Smarts
3.	PRO How-To Guide: The Marketer's Guide to Campaign Measurement, Tracking & Analysis
4.	Survey Says: 2018 B2C Content Marketing Benchmarks, Budgets, and Trends
5.	Infographic: Top Holiday Gifts for Clients

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How-To

Seeking Inspiration: Four Steps to Being Creative on a Deadline

By Darrin Brege

It's a battle as old as time: You've been assigned to an important project with a tight deadline, but your inspiration's running dry. How can you possibly be creative when the clock is ticking and the pressure is mounting? Read More

Podcast

Humor in Marketing: Marketoonist Tom Fishburne on Marketing Smarts [Podcast]

By Kerry O'Shea Gorgone

Marketer, cartoonist & author Tom Fishburne (Your Ad Ignored Here: Cartoons From 15 Years of Marketing, Business, and Doodling in Meetings) talks about the role of humor in marketing and why cartoons might be the ultimate content marketing tool. Read More

FOR PRO Members

How-To Guide: The Marketer's Guide to Campaign Measurement, Tracking, and Analysis

In this 26-page guide, you'll learn how to prove the success of your campaign by understanding measurement, tracking, and analysis. Read More

Need marketing training? PRO gives you access to an unparalleled collection of online, on-demand industry resources including thought leadership seminars, tactical video tutorials, research, and much more. Try PRO free for 7 days and see for yourself.

Survey Says

2018 B2C Content Marketing Benchmarks, Budgets, and Trends

By Ann Handley

B2C marketers are becoming more successful with content marketing, but many report their organizations don't have realistic expectations about what content marketing can achieve. See what else the annual study by MarketingProfs and Content Marketing Institute uncovered. Read More

AT-A-GLANCE

Top Holiday Gifts for Clients [Infographic]

By Laura Forer

What are the most popular corporate gifts to give? If you're with an agency or you've got clients, check out this infographic to see how your gifts stack up. Read More

event calendar

Dec 5	FREE Seminar—Digital Hacks to Supercharge Your Buyer's Journey
Dec 7	Online Seminar—How to Use Email to Build Customer Relationships
Dec 7	Online Course—Email Marketing Master Course \| 10 online classes
Dec 8	Virtual Conference—Automate! For Marketers \| A Marketo Users Virtual Conference
Dec 12	FREE Seminar—Keys to Driving Webinar Registration and Attendance
Dec 14	Teach Me How—Must-Have Strategies to Succeed at LinkedIn Content Marketing
Nov 2018	B2B Marketing Forum—Registration is now open!

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