MarketingProfs Today: Implement a Customer-Centric Mindset | Effective Social Ads | B2B E-Commerce

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In this issue

1.	How-To: Five Ways for Marketers to Implement a Customer-Centric Mindset
2.	Article: Effective Social Media Ads: How to Leverage AI-Assisted Creativity [Sponsored]
3.	PRO Take 10: Three Ways to Rewrite Your Copy to Boost Sales
4.	Survey Says: The Benefits of E-Commerce for B2B Firms
5.	Infographic: 20 Reasons to Double-Down on Customer Loyalty

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How-To

Five Ways for Marketers to Implement a Customer-Centric Mindset

By Michelle Huff

A customer-centric mindset is vital for marketing success, helping campaigns resonate with prospects and leading to more sales and greater customer satisfaction. So how can busy marketers implement a customer-centric mindset? Read More

Effective Social Media Ads: How to Leverage AI-Assisted Creativity

By Quantifi [Sponsored Content]

By testing various creative treatments, prioritizing the role creative plays in ads, and choosing the right tools for ad creation, marketers can do more of what they do best: offer creative solutions to their customers and prospects. Read More

FOR PRO Members

Take 10: Three Ways to Rewrite Your Copy to Boost Sales

In just 10 minutes, you'll learn three ways to revise and improve your email, website, or direct mail copy to generate better response and boost your campaign profits. Read More

Need marketing training? PRO gives you access to an unparalleled collection of online, on-demand industry resources including thought leadership seminars, tactical video tutorials, research, and much more. Try PRO free for 7 days and see for yourself.

Survey Says

The Benefits of E-Commerce for B2B Firms

By Ayaz Nanji

Most B2B decision-makers expect e-commerce to drive business growth in the coming years, according to recent research from CloudCraze. Read More

AT-A-GLANCE

20 Reasons to Double-Down on Customer Loyalty [Infographic]

By Laura Forer

Acquiring new customers may be exciting, but keeping the ones you have is more profitable. Check out today's infographic for 20 reasons you may want to focus your marketing efforts on customer loyalty. Read More

event calendar

Dec 5	FREE Seminar—Digital Hacks to Supercharge Your Buyer's Journey
Dec 7	Online Seminar—How to Use Email to Build Customer Relationships
Dec 7	Online Course—Email Marketing Master Course \| 10 online classes
Dec 8	Virtual Conference—Automate! For Marketers \| A Marketo Users Virtual Conference
Dec 12	FREE Seminar—Keys to Driving Webinar Registration and Attendance
Dec 14	Teach Me How—Must-Have Strategies to Succeed at LinkedIn Content Marketing
Nov 2018	B2B Marketing Forum—Registration is now open!

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Director of Publications: Vahe Habeshian
Research Writer: Ayaz Nanji
Contributor: Christian Neri

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