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In This Issue
+ How-To: Four Tradeshow Marketing Takeaways
+ How-To: 5 Ways to Ensure Customer Participation With Mobile Storybuilding
+ PRO: IBM's Sandy Carter on Being Bold With Your Social Business Agenda
+ Survey: Online Shopping Trends 2013: Top Categories, Purchase Drivers
+ My View: Facebook: Home of the Most Annoying Social Media Behaviors
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Advertisement  How Does Your Social Media Stack Up Against the Competition? Track all of your social media campaigns in one place so you can make better decisions and crush the competition. We'll give you beautiful charts online that you can export to share your success—and bragging rights. Start a FREE trial.
How-To Four Tradeshow Marketing Takeaways From an #MPB2B Bright Bulb Award Winner
By Kristin Veach
The winner of the "Best B2B Marketing Project" Bright Bulb Award at the MarketingProfs B2B Marketing Forum offers takeaways and inspiration based on her award-winning tradeshow campaign. Read More
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PRO Take 10 Author Series: IBM's Sandy Carter on Being Bold With Your Social Business Agenda
In just 10 minutes, Sandy describes exactly what it takes to create a social business agenda. If your business is already using social media, she provides guidance on how to gauge the influence of your engagement in the social world. Read More
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Advertisement  How Does Your Social Media Stack Up Against the Competition? Track all of your social media campaigns in one place so you can make better decisions and crush the competition. We'll give you beautiful charts online that you can export to share your success—and bragging rights. Start a FREE trial.
Survey Says
Online Shopping Trends 2013: Most Popular Categories, Top Purchase Drivers
By Ayaz Nanji
More than half (62%) of US consumers with Internet access now shop online at least once a month, and just 1% say they never shop online, according to a recent report by Walker Sands. Read More
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Quick Take
Five Ways to Ensure Customer Participation With Mobile Storybuilding
By Joe Gillespie
Whether in the form of a book, a movie, or a marketing campaign, great storytelling will always resonate with audiences. As consumers become increasingly mobile and social, however, they want to interact with the story, not just be exposed to it. Read More
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My View Facebook: Home of the Most Annoying Social Media Behaviors
By Corey O'Loughlin
We asked you to vote for the most annoying social media behavior in the first-ever Most Maddening Social Media Behaviors Bracket. The finalists came straight out of Facebook. Read More
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