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In This Issue
+ How-To: 5 Ways to Extend Your Holiday Marketing Into 2015 for Greater Results
+ #SocialSkim: Year in Review, Top Content Platform, Holiday Selfies, BS, More!
+ PRO: Online Planning Tool: Blogging
+ Survey Says: Email Marketers' Top Resolutions for 2015
+ My View: What Digital Marketers Can Expect in 2015
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Advertisement  New Forrester Study! In The Road to Cross-Channel Maturity, learn how integrating data sources, adopting data management technologies and changing organizational structures are keys to achieving cross-channel marketing success.
How-To The Holiday Longtail: Five Ways to Extend Your Holiday Marketing Into 2015 for Greater Results
By Jay Calavas
To create long-term customer loyalty and profits, marketing professionals need to find a way to extend the yearend holidays' sales momentum into the New Year. Read More
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PRO Online Planning Tool: Blogging
This online toolkit gives you a step-by-step blueprint for creating and marketing a successful blog that attracts new business and serves as a dynamic hub for your customers to engage both with you and with one another. Read More
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Advertisement  The Road to Cross-Channel Maturity - New Forrester Study! Dive into today’s top digital marketers’ attitudes about, experiences with, and challenges related to cross-channel marketing and the role of email in delivering cross-channel interactions.
Survey Says
Email Marketers' Top Resolutions for 2015
By Ayaz Nanji
More than half (53%) of email marketers say getting higher click-through and interaction rates is their top priority for 2015, according to a recent report from Campaigner. Read More
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Quick Take
#SocialSkim: Google's Year in Review, the Top Content Marketing Platform, Holiday Selfies, a (Literally) BS Product, More!
By Angela Natividad
Find 2014-in-review content (both data-packed and emotional) from several sources, learn which platform is most effective for content marketing, and get the latest service updates from the social networks people will be all over next year. Bonus: Who sent real poo to clients and got away with it? Skim to stay in the know! Read More
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My View What Digital Marketers Can Expect in 2015
By Russ Fradin
These five trends will make a big difference in digital marketing in the coming year. Read More
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Jan 6
 FREE Seminar—User-Generated Content: A Content Dream vs. a Rights Management Nightmare
Jan 15
 PRO Seminar—The Art of the Extraordinary Presentation with Dan Roam
Jan 22
 PRO Seminar—Make Something People Love with Alexis Ohanian
 
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