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| Your Source for What Matters in Marketing • From the Team at MarketingProfs |
| Wednesday, December 18, 2019 |
| It's Coming: Is Your Brand Prepared for an Economic Downturn? | ||||
| The early-warning signs of a recession are all around, and most economists expect a recession by the end of 2020. Recession-proofing takes time and steady effort. These five tactics will ensure marketers are prepared for ups and downs, whatever the economic climate. | ||||
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| From Physical to Digital and Back Again: 3 Ways for Brands (B2C or B2B) to Stand Out | ||||
| Thinking of a customer experience in digital-only terms is limiting. For brands to stand out and truly capture (and keep) customer attention, they must incorporate physical elements and appeal to all of a customer's senses. Here are three ways you can do exactly that. | ||||
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| The Key to Standing Out in 2020 and Beyond | ||||
| MarketingProfs event | ||||
| The ability to tell your brand's story well is no longer a nice-to-have. It's critical to standing out from the crowd. And if you register for MarketingProfs Storytelling Summit for Marketers this week, you'll save 50%. Register by December 20 with code 2020GOALS. | ||||
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| B2B Marketers' Plans for 2020: Spend, Objective, and Strategy Trends [Study] | ||||
| Most B2B marketers expect their firm's 2020 marketing spend to be roughly the same as it was in 2019, according to recent research. Check out the findings of the study. | ||||
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| So glad you could join us today! —Vahe Habeshian, Director of Publications |
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