MarketingProfs Today: B2B Marketing Automation | B2B Indirect-Sales Ecosystem

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In this issue

1.	How-To: Grow B2B Sales With a Smart Indirect-Sales Ecosystem
2.	Podcast: 2016 Yearend Episode: Memorable Holiday Marketing Campaigns
3.	PRO How-To Guide: Post-Mobilegeddon Survival Guide: Heeding Google's New Rules
4.	Survey Says: How B2B Companies Are Using Marketing Automation

Gain Today's Most Sought-After Skills
Villanova University offers comprehensive certificate programs and respected graduate programs. Villanova's certificate courses are designed for experienced working professionals who are looking to enhance their skills and career opportunities.

How-To

Supercharge B2B Sales With a Smart Indirect-Sales Ecosystem

By Scott Salkin

Could a network of partners be your ticket to accelerated growth and market expansion? If so, where do you start? How do you build a solid partner ecosystem and ensure it's functioning as it should? Read More

Podcast

2016 Yearend Episode: Memorable Holiday Marketing Campaigns

By Mack Collier, Kerry O'Shea Gorgone

Eight marketing all-stars discuss memorable holiday campaigns: what made their favorites stand out and how to create marketing that stays good longer than your neighbor's fruitcake. Read More

FOR PRO Members

How-To Guide: The Post-Mobilegeddon Survival Guide: Heeding Google's New Rules

This 24-page guide will teach you how to optimize your website for mobile so that your home base can be badged "mobile friendly" and earn the search rank it deserves. Read More

Discover the Villanova Difference
Earning a valued degree or professional credential from a university with a long, distinguished history helps prepare professionals to become leaders in their fields.

Survey Says

How B2B Companies Are Using Marketing Automation

By Ayaz Nanji

More than three-quarters (78%) of B2B organizations are using marketing automation tools, according to recent research from Dun & Bradstreet and Ascend2. Read More

event calendar

Dec 13	FREE Seminar—The Year in Email: The Best and Brightest of 2016
Dec 14	FREE Seminar—The Future of Marketing: Understanding Hidden Social, Data, and Technology Shifts
Jan 5	PRO Seminar—Age of Disruption *with Scott Stratten*
Jan 12	PRO Seminar—Hug Your Haters with Jay Baer
Jan 19	PRO Seminar—Improve Your Speaking With Comedy with David Nihill

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Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Research Writer: Ayaz Nanji
Contributor: Christian Neri

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