MarketingProfs Today: UGC Campaigns | Holiday Marketing Tools | Company Structure for Digital Success

Today's dose of must-have knowledge | View in browser

In this issue

1.	How-To: Three Tips for Successful User-Generated Content Campaigns
2.	PRO Take 10: How to Make Your Graphs & Charts Effective Communication Tools
3.	My View: 5 Tools to Help Marketers Make the Most of the Holiday Shopping Season
4.	Survey Says: Are Companies Structured for Digital Marketing Success? [Infographic]
5.	Quick Take: The Truth About Pumpkin Spice... and the Gaps in Traditional Data

Gartner for Marketing Leaders: 2016 Watch List. What are top brands doing to turn hard-won customers into loyal fans? Discover the key digital moves you need to make to reach your business goals. Free research.

How-To

Three Tips for Successful User-Generated Content Campaigns

By Amish Tolia

For you to successfully reach customers through social media, you need to rely on consumers to deliver your brand messages to other consumers. Enter user-generated content campaigns. Read More

FOR PRO Members

Take 10: How to Make Your Graphs and Charts Effective Communication Tools

In just 10 minutes, you'll discover how to achieve more with your graphs and charts. You'll learn how to create and more effectively use visuals in PowerPoint, which graph types you should use to illustrate your data, and how to avoid common mistakes. Read More

Gartner for Marketing Leaders: 2016 Watch List. Customer demands and competition are growing. What's your game plan? Set a strategy to attract, acquire and retain loyal customers with three key digital moves. Free research.

Survey Says

Are Companies Structured Correctly for Digital Marketing Success? [Infographic]

By Ayaz Nanji

Some 42% of chief information officers say their company does not have the seamless integration of marketing and information technology necessary to properly support digital marketing projects. Read More

Quick Take

The Unsweetened Truth About Pumpkin Spice... and the Gaps in Traditional Data

By Joe Benjamin

Pumpkin spice products abound during the fall. Does that mean consumers are buying them up in droves? Misleading data would have you believe so. Read More

My View

Five Tools to Help Marketers Make the Most of the Holiday Shopping Season

By Meera Murthy

The holiday shopping season presents huge opportunities for learning more about your customers and shopping trends. The following technologies can help you harness all that data to plan for 2016. Read More

event calendar

Nov 5	PRO Seminar—Empower Your Employees to Be Brand Advocates
Nov 10	FREE Seminar—Innovative Strategies for Mobile Engagement
Nov 12	PRO Seminar—The Recipe for an Integrated Approach to Event Marketing
Nov 13	Virtual Conference—Mobile Marketing \| 3 online sessions *FREE!*
Nov 17	FREE Seminar—Content Marketing in 2016

Questions? Comments? Suggestions? Leads? Contact us:

Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Opinions Editor: Verónica Maria Jarski
Research Writer: Ayaz Nanji
Contributor: Angela Natividad

Advertise with us: Download our Media Kit
or call (866) 557-9625

Want to contribute an article to MarketingProfs? See our guidelines.

Copyright © 2000-2015 MarketingProfs, LLC All Rights Reserved
Terms under which this service is provided to you.
We protect your privacy. All logos and names are the copyrights of the respective owners.

MarketingProfs, LLC | 1985 Riviera Dr, Ste 103-17 | Mount Pleasant, SC 29464 | (866) 557-9625