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MarketingProfs
Nov 3, 2016 Vol. 15, No. 214
In this issue
1. How-To: Four SEO Tips to Apply to Your E-Commerce Website Today
2. Quick Take: Four Ways for SMBs to Successfully Apply Marketing Operations
3.  PRO  Today's Live Seminar: How to Demystify Influencer Marketing With Content
4. My View: It's Time to Take Content Marketing Automation Seriously
5. Survey Says: Cyber Monday and Black Friday Paid Search Keyword Trends
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How-To
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Four SEO Tips to Apply to Your E-Commerce Website Today
By Aleh Barysevich
The success of an e-commerce store can be determined by whether it generates enough quality traffic that ultimately turns into sales. SEO can effectively drive traffic for all websites; e-commerce, however, presents unique challenges. Read More
FOR  PRO  Members
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Today's Live Seminar: How to Demystify Influencer Marketing With Content
You'll learn how influencer content programs tap industry voices that buyers trust, and align with brands to deliver on both thought leadership and customer acquisition goals. We’ll cover three proven approaches B2B marketers can take to satisfy buyers across the sales experience. Read More
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Survey Says
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Cyber Monday and Black Friday Paid Search Keyword Trends
By Ayaz Nanji
Most paid search advertising related to Cyber Monday occurs before the actual day, according to recent research from AdGooroo. Read More
Quick Take
Four Ways for SMBs to Successfully Apply Marketing Operations
By Gary Katz
In the world of marketing operations (MO), words like "enterprise" and "scale" are common, but we rarely hear "small business" enter the conversation. Ironically, small and midsize businesses (SMBs) need MO the most if they are to grow into the company they want to be. Read More
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My View
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It's Time to Take Content Marketing Automation Seriously
By Albizu Garcia
Have you considered automating your content marketing? Content marketing automation takes traditional content marketing tasks and automates them to save you time and money. Read More

event calendar

Nov 1
FREE Seminar—Demand Gen 101: Your Guide to Generating Engagement and Revenue
Nov 3
PRO Seminar—How to Demystify Influencer Marketing With Content
Nov 10
PRO Seminar—Discover Your Presentation Persona
Nov 11
Virtual Conference—Marketing Strategy | 3 online sessions FREE!
Nov 15
FREE Seminar—Tell Your Story With Data
Nov 17
PRO Seminar—Hack the Conversation: Discover Insights Through Social Data
Dec 1
MarketingProfs University—Email Marketing Master Course

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