MarketingProfs Today: 2018 Megatrends | Twitter Is Useful Still | Webinar Benchmarks | Social Media Predictions

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In this issue

1.	How-To: The Future of Marketing: Five Marketing Megatrends for 2018
2.	Podcast: Why Your Business (Still) Needs to Be on Twitter: 'Tao of Twitter' Author Mark Schaefer
3.	PRO How-To Guide: Inbound Marketing: The Art of Attraction
4.	Survey Says: Webinar Benchmarks: Marketing, Scheduling, and Length
5.	Infographic: Top Nine Social Media Trend Predictions for 2018

Email Marketing Master Course - your ticket to email marketing greatness! Learn from 10 of the brightest (and boldest) email marketers in the industry. Classes begin on December 7 and are available online and on-demand so you can watch on your own schedule. Plus, save $200 when you use code EMAIL17.

How-To

The Future of Marketing: Five Marketing Megatrends for 2018

By Mathew Sweezey

We are in the next great Golden Era of marketing, and with this new era comes an entirely new set of possibilities—along with commensurate customer demands. Here are five megatrends we marketers need to be aware of as we move into 2018. Read More

Podcast

Why Your Business (Still) Needs to Be on Twitter: 'The Tao of Twitter' Author Mark Schaefer on Marketing Smarts [Podcast]

By Kerry O'Shea Gorgone

Marketing consultant, speaker, and best-selling author Mark Schaefer discusses the revised edition of his book The Tao of Twitter and explains why your company needs to be using Twitter for marketing. Read More

FOR PRO Members

New How-To Guide: Inbound Marketing: The Art of Attraction

You'll learn how to understand the true value your company has in the marketplace, create great content in multiple iterations that meet customers where they are, and market your content across multiple channels to cement relationships and convert prospects to leads. Read More

So, you've heard email's dead, have you? Well, then, you'll be happy to know that email is STILL the most effective means of reaching customers and prospects. Learn how to make the most out of your email list in Email Marketing Master Course, kicking off on December 7. Plus, save $200 with code EMAIL17.

Survey Says

Webinar Benchmarks: Marketing, Scheduling, and Length

By Ayaz Nanji

What are the most popular methods for promoting webinars? When do people tend to register for webinars? And how long are webinars, on average? Read More

AT-A-GLANCE

Top Nine Social Media Trend Predictions for 2018 [Infographic]

By Laura Forer

Looking for something new for your social media program? Today's infographic offers nine trends you can expect to see in the coming year. Check them out to stay ahead of competitors and keep your followers engaged. Read More

event calendar

Dec 5	FREE Seminar—Digital Hacks to Supercharge Your Buyer's Journey
Dec 7	Online Seminar—How to Use Email to Build Customer Relationships
Dec 7	Online Course—Email Marketing Master Course \| 10 online classes
Dec 8	Virtual Conference—Automate! For Marketers \| A Marketo Users Virtual Conference
Dec 12	FREE Seminar—Keys to Driving Webinar Registration and Attendance
Dec 14	Teach Me How—Must-Have Strategies to Succeed at LinkedIn Content Marketing
Nov 2018	B2B Marketing Forum—Registration is now open!

Questions? Comments? Suggestions? Leads? Contact us:

Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Research Writer: Ayaz Nanji
Contributor: Christian Neri

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