Today's dose of marketing know-how.
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Today's dose of marketing know-how | Tuesday, November 26, 2024
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👋 Hello, Marketer!
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We all need to feel challenged in our careers. Not driven to burnout, but given opportunities to let our unique skills and talents shine. If your work is feeling monotonous, don't be afraid to ask for what you need, or even propose your own special project to set your own stage.
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—Bri Krantz | MarketingProfs Marketing Manager
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In This Issue
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ARTICLE
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Rising Subscription Prices: Trends and Tactics for Managing Price Increases
Rising subscription prices are challenging businesses to balance profitability with customer satisfaction. Discover strategies to manage subscription price increases effectively, balancing customer retention and revenue growth.
Read more ➔
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COMMUNITY | POLL RESULTS
The results of our recent Community Poll are in! Check out what your peers said:
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RESEARCH
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Landing Page Conversion Benchmarks for 2024
What's the median conversion rate for landing pages in 2024? How do conversion rates vary among industries, traffic sources, and devices? Is reading ease correlated with a better conversion rate?
Check out the study findings ➔
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SPONSORED WEBINAR
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7 Engaging Webinar Tactics and Formats to Try
Are webinars not giving you the results you want or need? Maybe it’s time to give your audiences something more engaging, compelling—even fun. See how top-performing B2B marketing teams are using a mix of webinar programs, formats, and content types in this webinar.
Save your spot ➔
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INFOGRAPHIC
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YouTube Ad Formats Explained
This infographic looks at what major YouTube ad formats are, how they work, and what benefits each format delivers.
See the infographic ➔
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FOR MARKETINGPROFS PRO MEMBERS
Stream B2B Forum Sessions Now!
B2B Forum may be over... but now you can watch the recorded sessions from the comfort of home! For a limited time only, B2B Forum ticket holders and MarketingProfs PRO members can stream all 59 sessions!
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Upcoming Events
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DEC
5
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60-minute webinar | sponsored by ON24
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DEC
13
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3 live sessions | sponsored by StackAdapt
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