MarketingProfs Today: Real Insights From Google Analytics | Facebook Automation

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In this issue

1.	How-To: Marketing ROI: How to Get Actionable Insights From Google Analytics
2.	PRO How-To Guide: Engage Customers and Generate Leads With Interactive Content
3.	Survey Says: Is It OK to Use a Smartphone at the Holiday Table?
4.	My View: Facebook Automation: Collect and Deliver Relevant Information

Isn't it about time you had a social video strategy? Join us Nov 29 for our free seminar, Navigating the Social Video Landscape. Register today.

How-To

Marketing ROI: How to Get Actionable Insights From Google Analytics

By Jennifer Blackburn

What Google Analytics data should marketers home in on to help executives understand the impact of marketing content and online efforts on delivering value through the sales funnel? Read More

FOR PRO Members

How-To Guide: Engage Customers and Generate Leads With Interactive Content

This 27-page guide will answer your questions about interactive content. It'll show you that it's about more than just games. It may even inspire you to "interactivate" your own content and engage your readers. Read More

Join us on Dec 6 for Agile Marketing 101. You'll learn what it is, why it's awesome, and how to apply it to your work today. Register now.

Survey Says

Is It OK to Use a Smartphone at the Holiday Table?

By Ayaz Nanji

Most consumers say it's not OK for family and friends to use smartphones at the holiday table, according to recent research from Sequence. Read More

My View

Facebook Automated: Collect and Deliver Relevant Information With Automation

By Greg Blazewicz

Automating marketing, including your Facebook marketing efforts, helps build long-lasting relationships with your customers; therefore, it has an impact on audience engagement levels—and your revenue. Read More

event calendar

Nov 29	FREE Seminar—Navigating the Social Video Landscape
Dec 1	MarketingProfs University—Email Marketing Master Course
Dec 1	PRO Seminar—On the Edge of Email—Top Trends and Personalization
Dec 6	FREE Seminar—Agile Marketing 101
Dec 8	PRO Seminar—How You Can Get the Most ROI Out of Each Content Marketing Asset

Questions? Comments? Suggestions? Leads? Contact us:

Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Research Writer: Ayaz Nanji
Contributor: Christian Neri

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