MarketingProfs Today: Your Content Repository | Think Like a Revolutionary | Employee Engagement

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In this issue

1.	How-To: How to Optimize Your Content Repository to Align Sales and Marketing
2.	My View: Five Quick Tips for Thinking Like a Marketing Revolutionary
3.	PRO This Thursday: Empower Your Employees to Be Brand Advocates
4.	Survey Says: The 10 Most Memorable Brand Logos
5.	Infographic: The Cold, Hard Truth About Employee Engagement

Gartner for Marketing Leaders: 2016 Watch List. What are top brands doing to turn hard-won customers into loyal fans? Discover the key digital moves you need to make to reach your business goals. Free research.

How-To

How to Optimize Your Content Repository to Align Sales and Marketing

By Daniel Rodriguez

Organizing and keeping all of your sales support content up-to-date can be challenging. And ensuring your content repository is easily accessible and searchable can be even more of a challenge. Read More

FOR PRO Members

This Thursday: Empower Your Employees to Be Brand Advocates

In this seminar, you'll learn how to find enthusiastic brand advocates among your employees. You'll also get examples of companies with employee brand advocacy programs that have made a strong impact on increasing customer trust, awareness, and even overall revenue. Read More

Gartner for Marketing Leaders: 2016 Watch List. Customer demands and competition are growing. What's your game plan? Set a strategy to attract, acquire and retain loyal customers with three key digital moves. Free research.

Survey Says

The 10 Most Memorable Brand Logos

By Ayaz Nanji

Consumers in the United States and the United Kingdom say the logos of Nike, Apple, Coca-Cola, and McDonald’s are the most memorable, according to a recent report from Siegel + Gale. Read More

Quick Take

The Cold, Hard Truth About Employee Engagement [Infographic]

By Verónica Maria Jarski

Barely half of your workforce is happy at work, let alone set up for success, according to a recent study. That's chilling news, considering that successful companies depend on engaged employees. Read More

My View

Five Quick Tips for Thinking Like a Marketing Revolutionary

By Dan Gregory, Kieran Flanagan

We marketers need to adopt the mindset of the revolutionary if we are to not simply manage change but drive it. Read More

event calendar

Nov 5	PRO Seminar—Empower Your Employees to Be Brand Advocates
Nov 10	FREE Seminar—Innovative Strategies for Mobile Engagement
Nov 12	PRO Seminar—The Recipe for an Integrated Approach to Event Marketing
Nov 13	Virtual Conference—Mobile Marketing \| 3 online sessions *FREE!*
Nov 17	FREE Seminar—Content Marketing in 2016

Questions? Comments? Suggestions? Leads? Contact us:

Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Opinions Editor: Verónica Maria Jarski
Research Writer: Ayaz Nanji
Contributor: Angela Natividad

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