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Your Source for What Matters in Marketing • From the Team at MarketingProfs
 
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Thursday, November 12, 2020

Can You Create a Meaningful Experience in a Virtual Conference?
Seven Things Ruining Your B2B Marketing Budget—And How to Fix Them
Campaign Execution and Measurement Best-Practices MarketingProfs event
MarketingProfs PRO Members Talk About How They're Surviving (and Thriving) [Podcast]
Level-Up Your Writing in Time for 2021 MarketingProfs training
Inbound vs. Outbound Lead Gen: A Visual Comparison [Infographic]
 
Can You Create a Meaningful Experience in a Virtual Conference?
That was the question we at MarketingProfs started asking ourselves earlier this year as we realized our annual event, scheduled for San Francisco, wasn't going to happen. As we planned and put on our B2B Forum as a virtual conference, we learned these four things.
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Three Ways to Integrate Print and Digital Marketing
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In the current climate, you can best support your brand and engage customers by integrating print and digital marketing efforts. Learn more.
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Seven Things Ruining Your B2B Marketing Budget—And How to Fix Them
Mistakes in marketing are inevitable, but too many can ruin your budget. Here are seven common pitfalls that are easily fixable by adjusting your strategy. Learn how you can avoid them.
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Campaign Execution and Measurement Best-Practices
MarketingProfs event
The ability to execute flawless marketing campaigns—and then measure their effectiveness—has never been more important. But campaign management and measurement are challenging, especially when teams are working remotely. These 2 sessions will offer best-practices for achieving success.
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MarketingProfs PRO Members Talk About How They're Surviving (and Thriving) [Podcast]
MarketingProfs PRO members M. Valentina Escobar-Gonzalez, Fred Faulkner IV, and Robert Collins talk with MarketingProfs' own Kerry O'Shea Gorgone and Matt Snodgrass, and special guest co-host Chris Brogan. Read more and listen in on this insightful conversation.
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Level-Up Your Writing in Time for 2021
MarketingProfs training
In these times, when every message counts, writing skills are essential for every marketer. Level-up your writing today with Marketing Writing Bootcamp. Go PRO to access.
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Inbound vs. Outbound Lead Gen: A Visual Comparison [Infographic]
Inbound and outbound marketing can both be valuable strategies for generating leads and driving sales. Check out the infographic.
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Profs Picks
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As the business world accelerates digital transformation, we marketers are ahead of the game: We already understand digital—but we also know that integrated multichannel marketing gives us many more touchpoints for connecting with customers. That's why print remains an important marketing tool we can use to create touchpoints that help shape a customer's impression of our organizations. Not to mention, print continues to grow, evolve, and keep pace with our fast-changing world. To learn more about integrating print and digital marketing, check out this article.
Upcoming Events
NOV
12
[Webinar] B2B 2021: Digital Marketing Strategies to Drive Results
sponsored by Accountable Digital | 45 minutes
NOV
17
[Webinar] Thought Leadership + SEO: Magnify Marketing Impact
presented by Andy Crestodina | 60 minutes
NOV
19
[Doubleheader Webinar] Campaign Execution & Measurement Best Practices
sponsored by Workfront | 90 minutes
DEC
1
[Master Class Kickoff Watch Party] Marketing Strategy: Finding a Sustainable, Differential Advantage | 60 minutes
DEC
3
[Webinar] Keys to Driving Webinar & Digital Event Registration
sponsored by ON24 | 60 minutes
DEC
11
[Friday Forum] Marketing Planning
sponsored by ZoomInfo | 3 live sessions
So glad you could join us today!

—Vahe Habeshian, Director of Publications
MarketingProfs

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