MarketingProfs Today: Offers That Get Leads, Sales | LinkedIn Photo Fails | Ad Blocker Popularity

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In this issue

1.	How-To: Three Steps to Creating an Offer That Gets Leads and Sales
2.	PRO Take 10: Five Keys to a Better Direct Mail List
3.	Survey Says: How Popular Are Web Ad Blockers Worldwide?
4.	My View: Don't Let Your LinkedIn Photo Be an Epic Failure Like These Pics Are

The analysts have spoken: Marketing automation is helping businesses grow.
Check out the SiriusView report now.

How-To

Three Steps to Creating an Offer That Gets Leads and Sales

By Leigh Hankin

Your offer—or, more specifically, how compelling it is—will determine whether or not your target audience will gobble up what you are selling. Read More

FOR PRO Members

Take 10: Five Keys to a Better Direct Mail List

In just 10 minutes, you'll learn about different types of prospect lists available, and you'll get tips for selecting the right list to reach new customers. You'll also learn how to enhance and segment your marketing data to drive better results from your direct mail campaigns. Read More

See what the analysts are saying about marketing automation this year.
View the SiriusDecisions report now.

Survey Says

By Ayaz Nanji

More than a quarter of Internet users worldwide say they have used ad blocking software on their personal computer in the past month, according to a recent report from GlobalWebIndex. Read More

My View

Don't Let Your LinkedIn Photo Be an Epic Failure Like These Pics Are

By Tobias Schremmer

Every day, I see photo fails in LinkedIn. These profile pics boggle the mind. Is your LinkedIn profile photo making the same mistakes? Read More

event calendar

Oct 8	PRO Seminar—The Blueprint for Email Marketing Success
Oct 8	MarketingProfs University—Email Marketing Master Course
Oct 9	Virtual Conference—Tricks and Treats and Content Sweets!
Oct 13	FREE Seminar—How to Generate Quality Leads With Webinars
Oct 15	PRO Seminar—Discover and Tell Your Business Story
Oct 20–23	B2B Marketing Forum 2015—54 sessions, 3 keynotes, and 8 workshops
Oct 27	FREE Seminar—Event Insights and ROI: Improving the Attendee Experience

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