MarketingProfs Today: Facebook as Event-Promotion Tool | Most Valuable Global Brands | Prove PR ROI

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In this issue

1.	How-To: 10 Ways to Make Facebook Your Most Powerful Event-Promotion Tool
2.	Survey Says: The 10 Most Valuable Global Brands in 2016
3.	PRO NEW Live Seminar: How to Demystify Influencer Marketing With Content
4.	My View: You Can Prove the Success of Your Company's PR Investment
5.	Infographic: Trick or Treat Your Way Into Halloween Sales

PRO's virtual library of training, best practices, trends, and other current content for industry professionals of all shapes and sizes helps marketers like you be awesome on topics ranging from writing to SEO (and everything in between). Bonus: Save 30% this month only with code AWESOME.

How-To

10 Ways to Make Facebook Your Most Powerful Event-Promotion Tool

By Courtney Danyel

People often use Facebook Events to connect and meet up in the real world. So why not marketers? Facebook can help promote your in-person events—which are among the most effective B2B marketing tactics you can use. Read More

FOR PRO Members

NEW Live Seminar: How to Demystify Influencer Marketing With Content

You'll learn how influencer content programs tap industry voices that buyers trust, and align with brands to deliver on both thought leadership and customer acquisition goals. We’ll cover three proven approaches B2B marketers can take to satisfy buyers across the sales experience. Read More

By upgrading to PRO membership, you'll receive unlimited access to a virtual library of training, best practices, trends, and other relevant content for industry professionals of all shapes and sizes. Bonus: save 30% this month only with code AWESOME!

Survey Says

The 10 Most Valuable Global Brands in 2016

By Ayaz Nanji

Apple, Google, and Coca-Cola are the most valuable brands in the world this year, according to recent research from Interbrand. Read More

Quick Take

Trick or Treat Your Way Into Halloween Sales [Infographic]

By Verónica Jarski

$8.4B is going to be spent on Halloween this year, so check out these tips and tricks to capture those treats—and to plan some tricks for next year. Read More

My View

What Can Help You Prove the Success of Your Company's PR Investment

By Aly Saxe

Need to convince company higher-ups to invest more in PR? Here's some help for proving your PR efforts are worth more than they think. Read More

event calendar

Nov 1	FREE Seminar—Demand Gen 101: Your Guide to Generating Engagement and Revenue
Nov 3	PRO Seminar—How to Demystify Influencer Marketing With Content
Nov 10	PRO Seminar—Discover Your Presentation Persona
Nov 11	Virtual Conference—Marketing Strategy \| 3 online sessions *FREE!*
Nov 15	FREE Seminar—Tell Your Story With Data
Nov 17	PRO Seminar—Hack the Conversation: Discover Insights Through Social Data
Dec 1	MarketingProfs University—Email Marketing Master Course

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Director of Publications: Vahe Habeshian
Opinions Editor: Verónica Maria Jarski
Research Writer: Ayaz Nanji
Contributor: Christian Neri

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