MarketingProfs Today: Small but Mighty Tools | Fortune 500 Instagram Use | Productive Meetings

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In this issue

1.	How-To: Small but Mighty Marketing Tools Your Team Can Use Today
2.	Survey Says: Are Fortune 500 and Inc. 500 Companies Using Instagram?
3.	PRO NEW Live Seminar: MarketingProfs Makeover: Email Copy That Converts
4.	My View: How Grocery Shopping Data Reveals the New Consumer
5.	Infographic: 10 Ways to Make Your Marketing Meetings More Productive

What Master's Degree Suits Your Leadership Style? You want to be a leader, but you need the right soft skills to get there. A master's degree may help, but which one is right for you? Compare two degrees that may help you advance: MBA vs. MA Organizational Leadership.

How-To

Small but Mighty Marketing Tools Your Team Can Use Today

By Marc Johnson

How does the explosion in marketing tech help your team get stuff done today? It doesn't. So until you evaluate, decide, deploy, integrate, and optimize your marketing stack, try these lightweight but useful tools that cost little and are simple to use. Read More

FOR PRO Members

NEW Live Seminar: MarketingProfs Makeover: Email Copy That Converts

We'll show you how to write email copy that converts. Joanna Wiebe will review PRO member-submitted emails and show you how to blend the art of creative copy with the science of conversion optimization to generate more revenue and profit for your business. Read More

Tuition Reimbursement: A Win-Win. You need a degree to advance. Your boss needs someone to step up. Solution: tuition reimbursement! Promoting from within saves the company money and helps you climb the ladder. Read our guide on how to convince your employer that this is the right step for you both.

Survey Says

Are Fortune 500 and Inc. 500 Companies Using Instagram?

By Ayaz Nanji

Some 30% of Fortune 500 companies and 22% of Inc. 500 companies have active Instagram accounts, according to recent research from The Center for Marketing Research, University of Massachusetts, Dartmouth. Read More

Quick Take

10 Ways to Make Your Marketing Meetings More Productive [Infographic]

By Verónica Jarski

Most marketers are involved in about eight meetings per week. These tips can help you cut down on unnecessary meetings and get the most out of necessary ones. Read More

My View

We Are How We Eat: How Grocery Shopping Data Reveals the New Consumer

By Rebecca Brooks

The relationship between brand and consumer has been transformed dramatically. Using grocery CPG as the lens through which we view those changes, we can influence change rather than just react to the new consumer. Read More

event calendar

Oct 25	FREE Seminar—Email Marketing Benchmarks: How Do You Measure Up and How Can You Improve?
Oct 27	PRO Seminar—MarketingProfs Makeover: Email Copy That Converts
Nov 3	PRO Seminar—How to Demystify Influencer Marketing With Content
Nov 11	Virtual Conference—Marketing Strategy \| 3 online sessions *FREE!*
Dec 1	MarketingProfs University—Email Marketing Master Course

Questions? Comments? Suggestions? Leads? Contact us:

Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Opinions Editor: Verónica Maria Jarski
Research Writer: Ayaz Nanji
Contributor: Christian Neri

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