MarketingProfs: In this issue: Just released B2B content marketing study; 14 ways to use email; business in economic downturns

Your Source for What Matters in Marketing • From the Team at MarketingProfs

Tuesday, October 22, 2019

	14 Ways to Use Email Marketing (Besides Sending Newsletters)
	Flash Sale: MarketingProfs B2B Forum 2020 in San Francisco!
	2020 B2B Content Marketing Benchmarks, Budgets, and Trends: A First Look
	What Goes Up in a Down Economy? [Infographic]

14 Ways to Use Email Marketing (Besides Sending Newsletters)

Odds are, you don't need convincing to get on board with email marketing. Most marketers these days use email. But are you using it to its fullest potential? Here are 14 ways to get more out of your email program.

Flash Sale: MarketingProfs B2B Forum 2020 in San Francisco!

MarketingProfs event

Just announced: #mpb2b 2020 will be in San Francisco, November 3-6. We're celebrating, so the first 50 people to register will save up to $1,800 on their ticket. Register now for massive savings!

2020 B2B Content Marketing Benchmarks, Budgets, and Trends: A First Look at New Research

Here are the 2020 B2B content marketing research results from MarketingProfs and CMI. See what key actions and approaches you can take to improve your content marketing program. Check out the findings.

What Goes Up in a Down Economy? [Infographic]

An economic downturn will come. That's a certainty. What's not certain is exactly when (this year, next?) and how bad it will be (a recession, depression?). But some businesses will do better than others. See what history tells us to expect during the next downturn.

Profs Picks

One skill is guaranteed to make your marketing better: writing well. To be well on your way to a successful 2020, take time this fall to binge-watch all 11 sessions of Marketing Writing Bootcamp. Each session is 20-60 minutes, presented by the likes of Ann Handley, Sonia Simone, Ahava Leibtag, and Nancy Harhut (among others). The sessions are available on-demand for viewing at any time on your computer or mobile device. Save $100 with code BINGELEARN.

What's a really good way to describe what MarketingProfs B2B Forum (#mpb2b) can do for you? Pack a year's worth of marketing knowledge into 2-3 days of intense learning, networking, and fun & shenanigans? Yes... that sounds about right. And if the attendee reactions to this year's just-finished B2B Forum in DC are any indication, #mpb2b 2020—in San Francisco, November 3-6, 2020—will be AMAZING! We're already celebrating, so the first 50 people to register will save up to $1,800 on their ticket. Register now for massive savings!

Upcoming Events

OCT

[Webinar] Get Ahead: Top Tips for Successful Demand Generation
sponsored by LeanData | 30 minutes

OCT

[Webinar] Demystifying Event Marketing
sponsored by Cvent | 60 minutes

NOV

[Online Forum] Marketing With Video
sponsored by Vidyard | 3 live sessions

So glad you could join us today!

—Vahe Habeshian, Director of Publications

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