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MarketingProfs
Oct 17, 2016 Vol. 15, No. 201
In this issue
1. How-To: The 3 E's of Brand Admiration (and How Marketers Can Foster Them)
2. Survey Says: The Best Days and Times to Post on Five Major Social Networks
3.  PRO  On-Demand Seminar: Make Your Copy Mobile-Friendly
4. My View: Three Strategies for Involving Customers in New Product Development
5. Infographic: Six Steps to Creating a Successful Infographic for Your Business
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Advertisement  The MBA for Modern Business Leaders. The top-ranked Drexel LeBow online MBA provides students with the skills, knowledge and experience needed to develop new ideas, energize existing companies and create the future of business, today. Learn more.
 
How-To
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The 3 E's of Brand Admiration (and How Marketers Can Foster Them)
By Josh Zywien
Enablement. Enticement. Enrichment. Those three E's are the very foundation of brand admiration. And they are important for any brand in any industry. So how should they be fostered? Read More
FOR  PRO  Members
Today's PRO Item
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On-Demand Seminar: Make Your Copy Mobile-Friendly
In this new seminar, we'll show you how to craft copy that gets noticed, read, and acted on in the small-screen confines of the mobile environment. You'll also learn when to use pictures to tell your story and how to front-load important content so your prospects don't miss it during a quick scan. Read More
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Advertisement  Create the Future of Business with an Online MBA from Drexel. The top-ranked Drexel LeBow online MBA provides students with the skills, knowledge and experience needed to develop new ideas, energize existing companies and create the future of business, today. Learn more.
 
Survey Says
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The Best Days and Times to Post on Five Major Social Networks
By Ayaz Nanji
The most effective days and times for brands to post on social media vary significantly by network, according to recent data from TrackMaven. Read More
Quick Take
Six Steps to Creating a Successful Infographic for Your Business [Infographic]
By Verónica Jarski
Want to boost your referral traffic and generate more social shares from your content? Then craft engaging infographics. Here's how to get started. Read More
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My View
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Three Strategies for Involving Customers in New Product Development
By Mostafa Dastras
If you're not identifying your customers' needs for new product development, you may want to reconsider. Here's why, along with three ways to involve customers. Read More

event calendar

Oct 18-21
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Oct 25
FREE Seminar—Email Marketing Benchmarks: How Do You Measure Up and How Can You Improve?
Oct 27
PRO Seminar—MarketingProfs Makeover: Email Copy That Converts
Nov 3
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Nov 11
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Dec 1
MarketingProfs University—Content Marketing Crash Course

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