MarketingProfs Today: Reputation Management Tools | Marketing Salary Guide | Creative vs. Analytical

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In this issue

1.	How-To: Five Essential Reputation Management Tools
2.	Survey Says: 2017 Marketing Salary Guide: Pay Forecasts for Brand and Agency Positions
3.	PRO NEW Live Seminar: Social Media for Promoting Your Event & Increasing Attendees
4.	My View: Creative or Analytical? Marketers Must Now Be Both
5.	Infographic: The Business Value of User Experience Design

Instagram has quickly become a key player in online advertising.
Learn more about how to use the platform to grow your business.

How-To

Five Essential Reputation Management Tools

By Aleh Barysevich

An instant is all it takes to threaten your business's sterling reputation online. These five reputation management tools are some of the best for tracking mentions, discovering influencers, and managing online reviews as they happen. Read More

FOR PRO Members

NEW Live Seminar: How Social Media Can Help You Promote Your Event and Increase Attendees

You'll learn to create a social media plan that will help you meet your event's objectives and goals. We'll show how to use social to drum up online conversations and create buzz that influences your event prospects, and how event sponsors and exhibitors can use social to maximize ROI. Read More

Are you serious about growing your business online? Then you need to start advertising on Instagram. Get The Performance Advertiser’s Guide to Instagram today!

Survey Says

2017 Marketing Salary Guide: Pay Forecasts for Brand and Agency Positions

By Ayaz Nanji

The average starting salary for marketing and advertising jobs is expected to increase 3.6% in 2017, according to recent research from The Creative Group. Read More

Quick Take

The Business Value of User Experience Design [Infographic]

By Verónica Jarski

Focusing on providing an excellent user experience can help improve your conversion rate and increase your revenue. Read More

My View

Creative or Analytical? Marketers Must Now Be Both

By Adele Sweetwood

As a marketer, you can no longer be either creative or analytical. You need to be both if your marketing is to be successful. Read More

event calendar

Oct 11	FREE Seminar—Couples Therapy: How to Combat Sales and Marketing Misalignment to Maximize Conversions
Oct 13	PRO Seminar—How Social Media Can Help You Promote Your Event and Increase Attendees
Oct 14	Virtual Conference—Mobile Marketing \| 3 online sessions *FREE!*
Oct 18-21	B2B Marketing Forum—Build marketing skills (and smarts) to last
Oct 27	PRO Seminar—MarketingProfs Makeover: Email Copy That Converts
Dec 1	MarketingProfs University—Email Marketing Master Course

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Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Opinions Editor: Verónica Maria Jarski
Research Writer: Ayaz Nanji
Contributor: Christian Neri

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