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| Your Source for What Matters in Marketing • From the Team at MarketingProfs |
| Thursday, October 01, 2020 |
| Three Steps to Better Marketing and Sales Alignment | ||||
| Sales and marketing teams can often seem aligned—even when they aren't really. In fact, alignment levels have been decreasing. Take the three steps discussed in this article to ensure Sales and Marketing are communicating, collaborating, and working harmoniously. | ||||
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| Two Days of Learning, Inspiration, and Shenanigans | ||||
| MarketingProfs PRO event | ||||
| Marketing today is tough. But you don't have to struggle through it alone. Join us for B2B Forum #mpb2b this November to get inspiration and practical advice on how to market today... and well into the future. Check out the full program here. | ||||
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| Marketing From A to [Gen]Z: 'Zconomy' Author Jason Dorsey [Podcast] | ||||
| Jason Dorsey, co-author of the new book Zconomy: How Gen Z Will Change the Future of Business—and What to Do About It, joins Marketing Smarts to talk about what Gen Z wants from brands, how to earn their loyalty, and how to stoke engagement among this valuable group. Read more and listen in on this insightful conversation. | ||||
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| Retargeting on LinkedIn: What B2B Marketers Need to Know [Infographic] | ||||
| Retargeting on LinkedIn can help boost campaign efficiency for B2B advertisers, since the platform is widely used by professionals. So, how do you do it? Check out the infographic. | ||||
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| Sales and Marketing Alignment Needs a Makeover for Today's Virtual World | ||||
| MarketingProfs event | ||||
| Are your sales and marketing teams struggling to work in unison in today's virtual world? Alignment might feel like a struggle, but it's more important than ever. So it's now time for an alignment makeover, a renewed focus on predictable pipeline, and a new playbook. This 3-session event will help you with all that. Sign up today, it's free.. | ||||
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| So glad you could join us today! —Vahe Habeshian, Director of Publications |
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