MarketingProfs Today: 20 Email Marketing Tips | Facebook News Feed Benchmarks

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In this issue

1.	How-To: 20 Email Marketing Tips to Boost Engagement and Readership
3.	PRO How-To Guide: Website Metrics: What to Measure and How to Improve
4.	Survey Says: Facebook News Feed Benchmarks for Marketers
5.	My View: Why King Content Has Been Overthrown by Context

Earn your master's degree in integrated marketing communications in 18 months online from West Virginia University. Cutting-edge curriculum. Expert faculty. Excellent flexibility. Learn more.

How-To

20 Email Marketing Tips to Boost Engagement and Readership

By Julia McCoy

Especially if you're targeting the twenty- and thirty-somethings who make up the core of the Millennial demographic, here's a handful of email marketing tips that will help you to boost engagement. Read More

FOR PRO Members

How-To Guide: Website Metrics: What to Measure and How to Improve

In this 27-page guide, you'll receive actionable tips and advice on how to focus on the data that matters for getting the most from your website, including traffic, visitor engagement, and conversions; which metrics you'll need to track; and how to improve website performance. Read More

Cutting-edge curriculum. Expert faculty. Excellent flexibility. Earn your master's degree in integrated marketing communications in 18 months online from West Virginia University. Learn more.

Survey Says

Facebook News Feed Benchmarks for Marketers

By Ayaz Nanji

Which types of content are brands sharing most often on Facebook? Do engagement levels vary by post type? How many posts are businesses creating on average per month? Read More

My View

Why King Content Has Been Overthrown by Context

By Marie Huitsing

Marketers produce endless amounts of content, but if it's not delivered at the right place at the right time, it's just clutter. Here's why context now matters more than content. Read More

event calendar

Oct 1	PRO Seminar—Creating Trustworthy Content
Oct 6	FREE Seminar—Boo! Why Content Marketers Shouldn't Be Spooked by Data
Oct 8	MarketingProfs University—Email Marketing Master Course
Oct 8	PRO Seminar—The Blueprint for Email Marketing Success
Oct 9	Virtual Conference—Tricks and Treats and Content Sweets!
Oct 13	FREE Seminar—How to Generate Quality Leads With Webinars
Oct 20–23	B2B Marketing Forum 2015—54 sessions, 3 keynotes, and 8 workshops

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