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In This Issue
+ How-To: Five B2B Marketing Trends to Watch
+ Survey Says: 2014 B2B Content Marketing Benchmarks, Budgets, and Trends
+ PRO Take 10: Six SEO Tips to Make Your Content Shine
+ Infographic: SEO Strategies Every Company Needs to Master
+ My View: Who Are the Brightest B2B Marketers of 2013?
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Advertisement  Looking to go cross-channel, but don’t know where to start? Learn how to create a strategic cross-channel roadmap. Download the latest white paper from Experian Marketing Services.
How-To Five B2B Marketing Trends to Watch
By Russ Fradin
Today's B2B marketers find themselves confronting a rapidly shifting landscape. Let's look at how you can tap into five developing trends that can help you steer your way to success. Read More
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PRO Take 10: Six SEO Tips to Make Your Content Shine
In just 10 minutes, you'll learn the principles of SEO and six tactics for optimizing your content so that your customers (and prospective customers) can find you easily online. Read More
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Advertisement  Cross-channel marketing, demystified. Learn how to create a strategic cross-channel roadmap. Download the latest white paper from Experian Marketing Services.
Survey Says
2014 B2B Content Marketing Benchmarks, Budgets, and Trends
B2B marketers' confidence in content marketing continues to grow; content marketing usage rates are up from last year; and, not surprisingly, marketers with a documented content strategy are having the greatest success, according to just-released research. Read More
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Quick Take
SEO Strategies Every Company Needs to Master [Infographic]
By Verónica Maria Jarski
Need to develop an SEO strategy for your company? Check out the suggestions in these two infographics for creating a strategy suited for your business. Read More
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My View Who Are the Brightest B2B Marketers of 2013?
By Michaela Delong
Looking for B2B marketing inspiration? Check out the finalists of the first Bright Bulb Awards for examples of excellence, innovation, and brilliance in B2B marketing. Read More
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Oct 1
 FREE Seminar—Event Marketing in the Digital Age: Make the Most of Your Event Investment
Oct 3
 PRO Seminar—How to Avoid the Pitfalls of a Bad RFP
Oct 9-11
 B2B Forum 2013—Boston, MA SOLD OUT
Oct 10
 PRO Seminar—MarketingProfs University: Seven Ways to Revive Your Marketing Strategy
Oct 10
 MarketingProfs University—Social Media Marketing Use code MONTY13 to save $200
Oct 15
 FREE Seminar— Marketing Automation: Target, Acquire, and Convert the RIGHT Prospects
Oct 25
 On-Demand: B2B Forum 2013—Online
Nov 8
 Virtual Conference—Mobile Marketing Sign up for free!
Dec 5
 MarketingProfs University—Content Marketing Crash Course Use code CONTENT13 to save $200
 
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