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In This Issue
+ How-To: Nineteen (19!) Ideas for Growing Your Email List
+ PRO Seminar: The Fundamentals of Paid Search
+ Survey Says: Mobile Shopping Spending Patterns, Demographics, and More
+ Quick Take: Should You Optimize for Bing and Yahoo?
+ My View: B2B Marketing Innovation: 33 Tips From 33 Innovators [E-Book]
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Advertisement  Are you ready for today's hottest social media marketers to bare it all? Check out MarketingProfs University's newest course, Social Media Marketing: The Full Monty, starting October 11. We'll hold nothing back in these 13 classes, on-demand, anytime. Save $200 with code BAREITALL.
How-To Nineteen (19!) Ideas for Growing Your Email List
By Hunter Boyle
Would you rather have a big list with dismal conversion rates or a smaller list targeting a highly engaged audience? Thought so. Quality trumps quantity... and here are 19 budget-friendly ways to get the list you want. Read More
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PRO PRO Seminar: The Fundamentals of Paid Search
You'll learn the ins and outs of paid search, including how to set the foundation for an effective strategy, how to set budgets and goals, and much more... to kick your search strategy up a notch—or two! Read More
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Advertisement  Save $79 on PRO membership during the month of October only! Use code OCTOBER at check out.
Survey Says
Shopping via Mobile: Spending Patterns, Demographic Profiles, and More
Men are more likely than women to make purchases using their smartphone (45% vs. 34%), and they're even more more likely to buy certain types of products via mobile device, such as consumer electronics equipment and digital content. Read More
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Quick Take
Should You Optimize for Bing and Yahoo?
Google controls the vast majority of online searches, so you obviously optimize your website for Google. But here's the catch: Not everyone uses Google search. And here's the complication: Bing and Yahoo use a different search algorithm. So... should you bother optimizing for Bing and Yahoo? Read More
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My View B2B Marketing Innovation: 33 Tips From 33 Innovators [E-Book]
By Ann Handley
Does your B2B marketing feel old-fashioned and boring? To help you energize your B2B marketing (and to prepare for this week's B2B Forum), TopRank and MarketingProfs put together an e-book of tips and interviews from 33 B2B innovators. Read More
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Oct 16
 FREE Seminar—How to Create Great Webinars
Oct 18
 PRO Seminar—Rethinking the CMO Role to Deliver Increased Value
Oct 23
 FREE Seminar—The Business of Awesome: How to Make Your Business Boom
Oct 23
 FREE Seminar—Get Started with Account-Based Marketing: Build the Perfect Target Account List
Oct 25
 PRO Seminar—How to Successfully Break the "Rules" of Email Marketing and Get Better Results
Nov 1
 MarketingProfs University—Campaign Planning and Management save $200 with code WOWFACTOR
Nov 9
 Virtual Conference—Mobile Marketing: Are you up to speed? sign up for free!
 
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