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MarketingProfs virtual event |
2024 Marketing Trends Friday Forum |
Three top industry experts present on (1) B2B Marketing Trends You Can't Ignore in 2024; (2) Influencer Marketing Revolution: Mastering the Trends of 2024; (3) Customer Expectations in 2024: Trends in Personalization, Data, and AI. Also: live Q&A and free resources. Don't miss it. Register here. » |
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What's a Micromap—and Why Do You Need It?
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MarketingProfs Working Webinar for PRO Members
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Customer journey maps help you craft content to move prospects closer to the sale. But what if they get stuck in the middle of their journey? Then you use micromaps, a templated answer to unique customer inquiries. Jeannie Walters shares her micromapping strategies for increasing customer engagement and sales in Session 3 of B2B Content as CX, a four-part Working Webinar series available exclusively to PRO members. |
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Afoot in the Neighborhood |
MarketingProfs community goings-on |
A brand-new AI weekly series starts this week! AI for Digital Marketers is here to help you move beyond content creation and learn how AI can assist you in building and optimizing your digital marketing. And it's FREE for PRO members!
Join us for the first session on Wednesday, January 10: What's the 'Big Idea?' Key Trends in Marketing—and Where AI Fits In, presented by Salesforce. Register now to up your game with AI.
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It's true: 25% of B2B marketers report that their training is ineffective in meeting business goals. And another 20% say they don't get any training at all—free or otherwise! Those training gaps are your team's opportunity to get ahead of the competition.
Discover more in the free 2023 State of B2B Marketing Training Report. |
News You Can Use |
Updates from around the industry |
Attain and Experian Collaborate to Help Unlock Cross-Device Outcomes for Advertisers |
Talus Pay Acquires Jobox and Clarus to Expand B2B Capabilities |
5WPR Announces Dedicated Defense Vertical |
SKILLE named a top B2B company Facebook Advertising services |
Nextmedia elevates Templeman to lead B2B arm |
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