| Your Source for What Matters in Marketing • From the Team at MarketingProfs |
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Hello, discerning marketers!
You might want to skip this jam-packed issue if you're already Marie Kondo-level hyperproductive at work and your email marketing game is Golden State-level dominant (sorry, Cleveland). Also if Sir Tim Berners-Lee is a regular at your Oxford and MIT lectures on websites and SEO. And if (speaking of Brits) both 007 and Q regularly attend your Top Secret content-intelligence tools-and-tricks briefings...
Otherwise, well, it's probably a good idea to take a gander at this issue after all.
Enjoy!
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| Profs Picks |
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| Today’s AI-driven discovery services—including maps, apps, search engines, voice assistants, directories, and social networks—have created a dramatic shift in how consumers find information online about your brand. Turns out, you can ensure that they discover accurate, complete, and compelling information about you at every turn: You. In Control. Everywhere. With Yext. |
| Sometimes it's hard to know what type of content your buyer needs at the top of funnel versus the middle of the funnel (not to mention the bottom of the funnel!), and when—and what—to offer at each stage. A whitepaper? A demo? A hug? Don't fret! The MarketingProfs Creating Content for Effective Demand Generation course gives you the tools you need to create truly relevant content. In about an hour, you'll learn all about how to create content for your demand gen program. |
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So glad you could join us today!
—Vahe Habeshian, Director of Publications
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