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Together with B2B decisioning platform
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Thursday, January 19, 2023
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MarketingProfs membership offer |
Have an Eye on That Master Class? |
If you've had your eye on the Email Marketing Master Class, SEO Master Class, Demand Gen, GA4, or any of the growing list of deep-dive Master Classes and hands-on Working Webinar Series that'll give you the edge you need—now's your chance! Upgrade to PRO for 53% off and get instant access to the expertise that'll make 2023 the best year of your career. Use promo code NEWYOU to save 53% on PRO or 60% on PRO Teams! » |
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Here Are 10 Things Great Marketing Writers Do...
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MarketingProfs PRO webinar
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Ann Handley has put together 10 things that great marketing writers do to be stronger, fitter, happier writers. Are those things in YOUR toolkit? Join Ann on Wednesday, Jan 25 for a special 75-minute platinum webinar. Ann will share her List of 10 Things, her Writing GPS, and even give out a few prizes! Every PRO member is welcome, so register now. |
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Profs Picks |
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If you've been keeping up with B2B tech buyer expectations, you know that buyers now expect a completely self-serve experience. They don't want you breathing over their shoulder; they want to do research on their own, find product information up front, and then validate it with customer proof. What does that mean for tech providers and marketers? You can find out in the TrustRadius What's In & What's Out: A GTM Playbook for 2023. You'll discover how to engage buyers efficiently and drive business growth by cutting through the digital noise. The playbook includes sections on how to shift vendor marketing and sales teams toward buyer enablement, how to focus on brand differentiation with customer voice, why you need to invest in buyer intelligence, and a whole lot more! It's time: 2023 is your year. Adapt and gain a competitive edge in your marketplace now. |
Afoot in the Neighborhood |
MarketingProfs community goings-on |
Addicted to MarketingProfs Today? Well, we have good news... there's more where that came from! We're introducing three monthly newsletters. To subscribe to each, just click on the title, and endless wisdom shall be yours! Here they are: Communication Today, focused on marketing writing, and featuring tips and advice from MarketingProfs Chief Content Officer Ann Handley; DemandGen Today, providing valuable insights, tips, and resources to up your demand generation game; and Strategic B2B Today, focused on big-picture marketing strategy, farsighted leadership, and innovative opinion.
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You're probably familiar with the legendary Marketing Smarts Podcast. But did you know it now has its own LIVE show? Host George B. Thomas serves up the type of content you love in a brand new—and expanded—visual format. Check it out every Monday on YouTube, MarketingProfs Facebook PRO Group, and LinkedIn! |
Our suite of B2B consulting and content services that we call MarketingProfs DNA (Defensible Net Advantage) is especially designed for marketers who have important work to do but don't have the time or team to ensure success. If you need help with Market Research, Branding, Analytics, Positioning & Messaging, Customer Experience, or Demand Generation, see how MarketingProfs can help you. |
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News You Can Use |
Updates from around the industry |
Digital Gift Card and Payment Provider Tango Card Launches Dramatically Expanded Global Catalog and Capabilities GlobeNewswire |
Scaleworks Acquires Import.io, the Leading Web Data Extraction Provider for Enterprises Business Wire |
ThriveCart, Which Sells Tools to Build E-Commerce Carts, Raises $35M TechCrunch |
Global B2B Agency The Marketing Practice Hires New General Manager Over North America Yahoo Finance |
IDC's Adaptive Customer Engagement Model Replaces the Marketing-Sales 'Funnel' Business Wire |
AdTheorent Launches Industry's First Privacy-Forward Solution for Audiences PR Newswire |
Hokodo and Lemonway Forge B2B BNPL Marketplace Partnership Finextra |
South African Prop-Tech Startup Flow Raises $4.5M for Its B2B Growth Strategy Technext |
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