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| By Sid Smith |
| The second article in this series answers three questions: How do we get started with lead nurturing/marketing automation? What is lead nurturing and how does it work? How long till we see ROI on lead nurture?
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| By Matthew Grant |
| "Search engine robots—the last time I checked—do not have credit cards to buy your product," says Sonia Simone of Copyblogger Media. Which is why we should "look at SEO as a function of content, rather than content as a function of SEO," she adds.
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| Ann will explain what brands like yours need to do to embrace content marketing and create content worth sharing. She'll offer a look into what inspired brands are doing to create epic content, and she'll share findings from the MarketingProfs and CMI content marketing study.
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| Confusion About How Facebook, Google Make Money |
| By Lenna Garibian |
| Though 70% of online adults say they know how to post content on a Facebook wall, only 54% say they understand how the site makes money; however, users seem to have a better understanding of how search engines generate revenue.
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| By Verónica Maria Jarski |
| Smart marketing folks can sense change in the air and forecast what important trends will emerge in the new year. Here's a look at their predictions for 2013. Do you agree with them?
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Jan 15
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FREE Seminar—Presenting to a Virtual Audience Without Freaking Out |
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Jan 17
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PRO Seminar—How To Become a Trusted Brand and Industry Leader |
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Jan 24
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PRO Seminar—How to Effectively Engage Your Customers on Facebook |
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Jan 29
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FREE Seminar—Automating Customer Lifecycle Management |
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Feb 8
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Virtual Conference—Content Marketing: Expand your thinking around content sign up for free! |
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Feb 15
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MarketingProfs University—Presentations Unleashed Use coupon code INSPIRE to save $200 |
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