MarketingProfs: Maximizing ROI in 2021 | Customer trust and loyalty | Is backlinking dead? | Lead the way | Career Day

Your Source for What Matters in Marketing • From the Team at MarketingProfs

Thursday, January 14, 2021

	Three Activities to Prioritize for Maximum Marketing ROI in 2021
	Lead the Way to a Brighter Future With Help From PRO PRO membership
	How to Win Customers' Trust and Loyalty With 'Unfiltered Marketing' [Podcast]
	Land Your Dream Job in 2021: MarketingProfs Career Day MarketingProfs event
	The Great SEO Question: Is Backlinking Dead? [Infographic]
	Ever Asked Yourself 'WTF Is Deliverability'? sponsored resource

Three Activities to Prioritize for Maximum Marketing ROI in 2021

The effects of 2020 on marketing budgets in 2021 have yet to be felt, but it's safe to say that marketers will have to focus more than ever on ROI. To ensure your marketing strategy gets peak returns this year, emphasize these three important areas.

Lead the Way to a Brighter Future With a Little Help From PRO

MarketingProfs PRO membership

Would you like to build a marketing skill or take your next step toward leadership status? Or maybe you hope to help rebuild the economy and your community? Whatever your goals, a MarketingProfs PRO membership will help you reach them. See what you can do with PRO.

How to Win Customers' Trust and Loyalty With 'Unfiltered Marketing' [Podcast]

How do you earn (and keep) people's trust after a year like 2020? Stephen Denny shares insights from his new book (co-written with Paul Leinberger), Unfiltered Marketing: 5 Rules to Win Back Trust, Credibility, and Customers in a Digitally Distracted World. Read more and listen in on this insightful conversation.

Land Your Dream Job in 2021: MarketingProfs Career Day

MarketingProfs event

Are you looking for a job or thinking about a career switch? During this free one-day event, you'll get a LinkedIn profile makeover, learn to tell the most compelling story of you, apply your skillset to different careers, and use science to jumpstart the job hunting process—all in service of landing your ideal job! Register today.

The Great SEO Question: Is Backlinking Dead? [Infographic]

A recent infographic from DirJournal explores why link signals still matter for search rankings, what makes a link "good" according to Google's current quality guidelines, and how businesses can build better link profiles. Check out this infographic.

Ever Asked Yourself 'WTF Is Deliverability'?

sponsored resource

You're not alone—though email marketing performance depends on it. Still, even seasoned email marketers don't fully understand it. An e-book, "WTF Is Deliverability," explains what it is, what affects it, and how it in turn affects your email marketing. Download the e-book now.

Upcoming Events

JAN

[Webinar] 7 Tips to Set Up Your B2B Sales Team for Success
sponsored by Seismic | 45 minutes

JAN

[Free Event] MarketingProfs Career Day
One day, six expert-led sessions, dedicated to making sure you start 2021 on the right foot (and land that dream job) | 5 hours

FEB

[PRO Webinar] The Loyalty Loop: How Small Things Add Up to Big Business
B2B Backstage with Andrew Davis | 75 minutes

APR

7-8

[Online Event] MarketingProfs B2B Forum 2021
40+ sessions, 5 keynotes + a full year of learning with PRO

So glad you could join us today!

—Vahe Habeshian, Director of Publications

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